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Re: ActivClient post# 130389

Thursday, 05/20/2010 1:54:53 PM

Thursday, May 20, 2010 1:54:53 PM

Post# of 241039
Hey Activ..Do these PRs sound like they come from a company trying to keep there PPS down? Do you know how many different newswires these PRs are sent to?

WINNING BRANDS EXPANDS ACCOUNT MANAGEMENT FOR NATIONAL RETAILERS

Los Angeles, California, February 5, 2010 – Winning Brands Corporation www.WinningBrands.com (Pink Sheets: WNBD) (Frankfurt: WMU.F), manufacturer of cleaning sensation Winning Colours Stain Remover is augmenting its national account management capability with the appointment of Mr. Stephen Fantus to Key Account Management for Winning Colours. Mr. Fantus has spent most of the past decade with the WD-40 Company in various senior management positions. These include Director of Strategic National Accounts, Vice-President of Grocery Sales and Vice-President of Mass & Drug Sales. Other business experience includes Johnson & Johnson, Rayovac and Maxell. The appointment is effective immediately and is based in Southern California where Mr. Fantus resides. Key Account Management is a combination of business development and account maintenance.

Winning Brands CEO Eric Lehner explains the implications for the company and the Winning Colours brand. “As far as we are concerned, Winning Colours Stain Remover is headed to become a household name in America. Winning Brands has demonstrated unusual clarity of purpose in its actions as an emerging enterprise. This realism includes the preparations necessary to do business with America’s largest retailers, not merely desiring it. We already have arranged sufficient capacity to manufacture for the national retail demand curve. We have recently committed to launching national DRTV advertising in 2010, thus introducing Winning Colours Stain Remover to Americans coast-to-coast and building brand awareness. Now, with suitable operational management being assembled, we are arranging that the ensuing work with national retailers will be handled professionally and in accordance with industry norms. We are creating the conditions for success to be the natural outcome of our work. People who follow Winning Brands will not be surprised, yet people who are not familiar with the company may one day suddenly notice that we have arrived on the national scene ‘out of nowhere.’” Mr. Lehner observes.

Mr. Fantus adds, “My experience in a VP of Sales role servicing many of the USA’s largest retailers will provide a solid foundation in working with Winning Brands Corporation. Additionally, I have been responsible for placement and management of products into multiple retail departments (hardware, household products, general merchandise, pet, etc.) and trade classes (grocery, mass merchandisers, drug, etc.). There is no doubt that this is a great match for my role at Winning Brands. I have made the career choice to focus on building success for an emerging brand. This is my next great challenge in life. I know what it is like for a product to become an American icon – and I love the feeling. Winning Colours Stain Remover has what it takes. I am going to help make it happen.” Mr. Fantus’ responsibilities will include assessment and coordination of existing Winning Brands national account activity in cooperation with Winning Brands’ existing sales team.

ABOUT WINNING BRANDS CORPORATION: Winning Brands Corporation is a manufacturer of advanced cleaning solutions including its lead brand, Winning Colours Stain Remover. The innovative stain remover and multi-cleaner is targeted to become the world’s favourite stain removing solution because of its exceptional skin-friendliness, ease of use and versatility as demonstrated on the social medial video posting site YouTube by product fans across a range of drips, drops and disasters: http://www.youtube.com/results?search_query=Winning+Colours+Stain+Remover&search_type=&aq=f. Additional brands include KIND Laundry Products, CLEAN1 Spray, SMART Wet Cleaning Solutions and TrackMoist Dust Suppressant to conserve water and improve performance at dirt race tracks



Certain statements in this news release that are not historical facts are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may be identified by the use of words such as "anticipate," "believe," "expect," "future," "may," "will," "would," "should," "plan," "projected," "intend," and similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of Winning Brands Corporation (the Company) to be materially different from those expressed or implied by such forward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its expansion plans; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; and (iii) competitive factors and developments beyond the Company's control. TrackMoist, KIND and CLEAN1 is a trademark of Niagara Mist Marketing Ltd., subsidiary of Winning Brands Corporation. Winning Colors/Winning Colours is a registered trademark of Niagara Mist Marketing Ltd. SMART is a trademark of Solvent Free Solutions Inc.

Investor Relations: E & E Communications
Paul Knopick (949) 707-5365
News@WinningBrands.ca

Product Information: Winning Brands Corporation
11 Victoria Street, Suite 220A, Barrie, Ontario, Canada L4N 6T3 (866) 722-3542
CustomerService@WinningBrands.ca

Winning Brands Expands Convenience Store Operations Dramatically
Indianapolis and Cleveland Tests Lead to Larger 25 State Program

New York, N.Y., March 15, 2010 – Winning Brands Corporation www.WinningBrands.com (Pink Sheets: WNBD) (Frankfurt: WMU), manufacturer of cleaning sensation Winning Colours Stain Remover, is ramping up distribution of Winning Colours to convenience stores dramatically in order to reach 20,000 of America’s c-stores by means of a Direct Store Delivery System (DSD) and new affiliation with specialized c-store wholesalers.

Winning Brands Director of Product Training, Lorne Kelly, commences training of the company’s newly appointed c-store co-ordinator, Jay Udell, March 21st, to prepare for the first Winning Colours DSD Driver Workshop to be held in April. Mr. Udell is based in New York City and is known in the field for having developed a thriving DSD program for products accepted into his system – not all products are. 500 drivers are expected to take part in the initial workshop to learn of the unique product and business benefits of Winning Colours Stain Remover for the c-stores that the drivers service. These drivers already call on c-stores with existing trusted brands such as Gillette, Wrigley, Welch’s, WD-40, Sun Maid, etc. The Winning Colours program is considered capable of growing to 4,000 participating drivers as the roll-out gains momentum over time under Mr. Udell’s supervision.

With many years of experience in “alternative” distribution, Jay Udell, prides himself in managing product introduction and deliveries outside of the typical chain store environment. “”I love pioneering” says Mr. Udell; “An interesting and emerging product like Winning Colours would be wise to keep driving business through the independent stores in America - chain stores will have their own timing. I have been in business for 40 years and know and work with the appropriate wholesalers too. We will get the job done of consolidating small orders from thousands of c-stores into efficient, continuous deliveries and replenishment. In fact, I am now managing the largest DSD distributorship in the USA and Winning Colours is a perfect fit. We will also deploy a team of specialized sales reps who focus on c-store distributor accounts to gain the c-store chains that order through these distributors, initially within the East Coast. Those c-stores are in addition to ones being handled through the Winning Colours Direct Store Delivery program. I’m excited and ready to go!”

In 2009, Winning Brands chose two cities, Indianapolis and Cleveland, to determine whether placement of Winning Colours Stain Remover 12-paks in 200 c-stores would sell-through on the counter or on the shelf, unaided. Winning Brands found that consumers responded to Winning Colours Stain Remover as an impulse item, based on the packaging and positioning. “We were pleased that it was not necessary to implement broadcast advertising to generate product movement from those c-store counter displays.” reports Winning Brands CEO, Eric Lehner; “We did find, however, that we could improve turnover with a proactive inventory replenishment system. We will accelerate progress by making store re-ordering an automatic process arising out of driver visits twice per week, instead of leaving it to the stores to initiate re-ordering. Direct Store Delivery of Winning Colours Stain Remover is the practical mechanism for thousands of c-stores to replenish Winning Colours inventory on the spot. The new system is fast and easy for the stores because it is routine and systematic. Our c-store plan results from nearly a year of testing and answers the question of what we are doing next with c-stores - we are going for deep penetration of the sector.” Mr. Lehner concludes.

Winning Brands, after filing its results for Q1 2010, will hold a shareholder’s conference featuring Mr. Udell as an invited guest to discuss with shareholders how the DSD program will give Winning Colours Stain Remover unprecedented reach in c-store distribution and why this is so beneficial for Winning Brands.

ABOUT WINNING BRANDS CORPORATION: Winning Brands Corporation is a manufacturer of advanced cleaning solutions including its lead brand, Winning Colours Stain Remover. The environmentally sensitive stain remover and multi-cleaner is targeted by Winning Brands to become the world’s favourite stain removing solution because of its exceptional skin-friendliness, ease of use and 1000+ cleaning uses as continuously demonstrated by enthusiasts of various kinds on YouTube http://www.youtube.com/results?search_query=Winning+Colours+Stain+Remover&search_type=&aq=f and other social media. Additional brands include KIND Laundry Products, CLEAN1 Spray, SMART Wet Cleaning Solutions and TrackMoist Dust Suppressant to conserve water and improve performance at dirt race tracks.

Certain statements in this news release that are not historical facts are "forward-looking statements" within the meaning of Rule 175 under the Securities Act of 1933 and Rule 3b-6 under the Securities Exchange Act of 1934. Such statements may be identified by the use of words such as "anticipate," "believe," "expect," "future," "may," "will," "would," "should," "plan," "projected," "intend," and similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of Winning Brands Corporation (the Company) to be materially different from those expressed or implied by such forward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its expansion plans; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; and (iii) competitive factors and developments beyond the Company's control. Winning Colors/Winning Colours Stain Remover is a registered trademark of Niagara Mist Marketing Ltd. CLEAN1, KIND, ReGUARD-4 and TrackMoist are trademarks of Niagara Mist Marketing Ltd., subsidiary of Winning Brands Corporation. SMART Wet Cleaning Solutions is a trademark of Solvent Free Solutions, Inc.

Investor Relations: E & E Communications
Paul Knopick (949) 707-5365
News@WinningBrands.ca

Product Information: Winning Brands Corporation
11 Victoria Street, Suite 220A, Barrie, Ontario, Canada L4N 6T3 (866) 722-3542
CustomerService@WinningBrands.ca
Winning Colours Stain Remover Reaches all 50 States

-- Significant Milestone for Winning Brands --


BARRIE, Ontario, January 8, 2010 – Winning Brands Corporation (Pink Sheets: WNBD) (Frankfurt; WMU) creator of cleaning sensation Winning Colours Stain Remover, reports that it has achieved a significant milestone - putting Winning Colours on store shelves in every state in America, including Hawaii and Alaska. More than 300 new retail outlets were added in recent days to Winning Brands’ store locator at www.WinningBrands.ca reflecting December listings growth despite the distraction to retailers of holidays and general weakness in the economy. Alaska, Delaware and Louisiana will be going live on the Store Locator in January to complete the company’s Initial Operations Phase.

Once considered by industry watchers to be a long-shot in the crowded but massive cleaning products sector, Winning Colours continues to build enthusiasm amongst consumers and retailers who have discovered it, forming strong grass-roots support and goodwill for the brand. Winning Colours Stain Remover is gaining ardent fans because of its unusual characteristic to perform as strong as a solvent, yet be gentler than soap on skin and delicate surfaces. This combination results in special versatility to deal with an unprecedented range of drips, drops and disasters of various types. With thousands of consumers having used and enjoyed the product first-hand in Canada and the USA during 3 years of market testing, Winning Brands has gained the experience necessary to launch a U.S. national direct response television campaign (DRTV) commencing in the 2nd Qtr 2010, through award-winning Hawthorne Direct www.HawthorneDirect.com

Winning Brands CEO, Eric Lehner, puts the milestone into context: “It has been difficult – I’ll be the first to admit it. Right up to the end of 2009 we’ve been up against plenty of obstacles, not only opportunities. For over 3 years we have faced and overcome every conceivable challenge that you’d expect an ambitious new venture of this type to encounter; but there is an upside. The formative period has revealed that Winning Brands is committed, resourceful and clear thinking. Those are terrific qualities for brand management to have. Combine this character with a world class product concept and great things can happen. Our shareholders have been no less visionary. They faced skepticism during the Initial Operations Phase, but recognized that Winning Colours Stain Remover, and our team, has above average potential to succeed. Now shareholders coast to coast are seeing things come together with their own eyes as new store listings advance steadily into their own communities. With boots on the ground in 50 states, we can deploy initiatives at the local level or operate national marketing initiatives. This development therefore represents the beginning of our stature as a national brand. It is a source of well deserved pride for all concerned.” Mr. Lehner observes.
ABOUT WINNING BRANDS CORPORATION: Winning Brands Corporation is a manufacturer of eco-responsible cleaning solutions including its lead brand, Winning Colours Stain Remover. The innovative stain remover and multi-cleaner is targeted to become the world’s favourite stain removing solution because of its exceptional skin-friendliness, ease of use and versatility as demonstrated on YouTube http://www.youtube.com/results?search_query=Winning+Colours+Stain+Remover&search_type=&aq=f and other social media. Additional brands include KIND Laundry Products, CLEAN1 Spray, SMART Wet Cleaning Solutions and TrackMoist Dust Suppressant to conserve water and improve performance at dirt race tracks.

ABOUT WINNING BRANDS CORPORATION: Winning Brands Corporation is a manufacturer of advanced cleaning solutions, including Winning Colours Stain Remover alternative to conventional solvents. The innovative stain remover and multi-cleaner is much discussed on YouTube and targeted to become the world’s favourite stain removing solution because of its remarkable skin-friendliness, versatility and economy when diluted with water as a multi-cleaner at home and industry. TrackMoist track treatment and dust suppressant is gaining fans in all sectors of motorsports for its ability to dramatically conserve water and improve track performance. Additional brands include KIND Laundry Products, CLEAN1 Spray, and SMART Wet Cleaning Solutions.

Certain statements in this news release that are not historical facts are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may be identified by the use of words such as "anticipate," "believe," "expect," "future," "may," "will," "would," "should," "plan," "projected," "intend," and similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of Winning Brands Corporation (the Company) to be materially different from those expressed or implied by such forward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its expansion plans; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; and (iii) competitive factors and developments beyond the Company's control. TrackMoist, KIND and CLEAN1 is a trademark of Niagara Mist Marketing Ltd., subsidiary of Winning Brands Corporation. Winning Colors/Winning Colours is a registered trademark of Niagara Mist Marketing Ltd. SMART is a trademark of Solvent Free Solutions Inc.

Investor Relations: E & E Communications
Paul Knopick (949)707-5365
News@WinningBrands.ca

Product Information: Winning Brands Corporation
11 Victoria Street, Suite 220A, Barrie, Ontario, Canada L4N 6T3 (866) 722-3542
ontrackconsultants@comcast.net
CustomerService@WinningBrands.ca

U.S. National DRTV Launch for Winning Colours Stain Remover
Hawthorne Direct Chosen for Winning Brands’ Direct Response Television Advertising


(December 4, 2009) Barrie, Ontario, Canada - Winning Brands Corporation (Pink Sheets: WNBD, Frankfurt: WMU.F) www.WinningBrands.ca, manufacturer of popular new Winning Colours Stain Remover, has appointed DRTV industry leader Hawthorne Direct www.hawthornedirect.com to manage the implementation of Winning Brands’ first-ever Direct Response Television Advertising. The addition of DRTV to Winning Brands’ U.S. launch strategy for Winning Colours Stain Remover is a major development in the company’s ambitions for the versatile cleaning solution because of the national cable network platform envisioned for the campaign. This will be the first time that Winning Colours Stain Remover advertising will be seen on TV by consumers across America. Preliminary plans call for Winning Colours Stain Remover direct response advertising to begin by the 1st week of May 2010. Production will take place at Los Angeles Center Studios www.lacenterstudios.com

Winning Brands CEO, Eric Lehner, explains the context: “We have now received in writing confirmation of our being an approved trading partner with our first major U.S. retailer with national reach. Pending the activation of this relationship, we will commence building an “As Seen on TV” stature for Winning Colours Stain Remover. It is well known that products which are active in the DRTV platform can be particularly successful in traditional retail because of the appeal for consumers of “celebrity” products and the convenience of purchasing them spontaneously in stores. Furthermore, the DRTV format permits advertising cost recovery to make our on-air presence sustainable. The bottom line is that 2010 is year in which Winning Colours Stain Remover will fully engage with the American consumer.”

Winning Colours has already secured national retail partnerships in Canada (where the advanced cleaning solution was developed) including Walmart, Home Depot, Canadian Tire, Home Hardware and Zellers. The fact that Winning Colours Stain Remover is newer to the USA has not prevented early U.S. product fans from posting a wide range of creative and difficult stain scenarios at YouTube creating a growing community - http://www.youtube.com/results?search_query=Winning+Colours+Stain+Remover&search_type=&aq=f

ABOUT WINNING BRANDS CORPORATION: Winning Brands Corporation is a manufacturer of eco-responsible cleaning solutions including its lead brand, Winning Colours Stain Remover, known as 1000+ in non-English markets. The innovative stain remover and multi-cleaner is targeted by the company to become the world’s favourite stain removing solution because of its exceptional skin-friendliness, versatility and economy when used as a diluted multi-cleaner. Additional brands include KIND Laundry Products, CLEAN1 Spray, SMART Wet Cleaning Solutions and TrackMoist Dust Suppressant to conserve water and improve performance at dirt race tracks.

ABOUT HAWTHORNE DIRECT: Hawthorne Direct is a full service direct response advertising agency. Led by DRTV pioneer, Tim Hawthorne, the agency has for 21 years been the pioneer and innovator in Long Form and Short Form solutions. Most Americans have seen Hawthorne’s work without realizing it, through award winning campaigns for small entrepreneurs, established manufacturers and many Fortune 500 brands, earning a best-in-class reputation. Hawthorne Direct’s media buying management is unparalleled and is combined with an integration of DRTV with digital media, direct mail and print.

Certain statements in this news release that are not historical facts are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may be identified by the use of words such as "anticipate," "believe," "expect," "future," "may," "will," "would," "should," "plan," "projected," "intend," and similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of Winning Brands Corporation (the Company) to be materially different from those expressed or implied by such forward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its expansion plans; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; and (iii) competitive factors and developments beyond the Company's control. Winning Colors/Winning Colours Stain Remover is a registered trademark of Niagara Mist Marketing Ltd. CLEAN1, KIND, ReGUARD-4 and TrackMoist are trademarks of Niagara Mist Marketing Ltd., subsidiary of Winning Brands Corporation. SMART Wet Cleaning Solutions is a trademark of Solvent Free Solutions, Inc.

Corporate Contact Information:
Winning Brands Corporation, Office Direct (705) 737-4062
11 Victoria Street, Suite 220A, Barrie, Ontario, Canada L4N 6T3
CustomerService@WinningBrands.ca

Investor Relations:
Paul Knopick (949)707-5365
News@WinningBrands.ca

Winning Colours Stain Remover Surpasses 4,000 Stores
New retailer listings accelerate for Winning Brands

(November 10, 2009) Barrie, Ontario, Canada - Winning Brands Corporation (Pink Sheets: WNBD, Frankfurt: WMU.F) www.WinningBrands.ca, manufacturer of popular new Winning Colours Stain Remover, has surpassed its milestone of 4,000 retailers at which Winning Colours can be purchased. Today’s planned additions to the company’s on-line Store Locator http://www.winningbrandscorporation.com/store_locator.htm will reveal the growth of the manufacturer’s retail network by over 100 stores in recent weeks, taking Winning Brands within sight of the firm’s initial operations target of 5,000 points of sale. The most recent store additions include new retailers in exactly 107 different U.S. cities over 29 states.

Winning Brands CEO, Eric Lehner, notes that the diversity of these listings bodes well for the company. “It is significant that there are owners/managers in new stores saying ‘yes’ virtually every day now to the idea of adding Winning Colours Stain Remover to their product mix. It is easy to underestimate this business achievement. We are in the midst of an economic climate that has become so severe that most stores are reluctant to take any new initiatives. Everywhere we look, people are cutting back, yet store owners are joining our retailer family in growing numbers – sometimes even several new stores within a single day. The widespread nature of the interest and support of this terrific multi-cleaning product helps make us resilient by diversifying our customer base across such a large number of independent businesses. As we come closer to the 5,000 mark, we will increase product sell-through by ramping up marketing. You have to have product in place for consumers to buy conveniently before widespread advertising makes sense. A new brand is emerging in the marketplace – you can’t get more real than product on the shelf. It’s happening before our eyes.” remarks Mr. Lehner.

Winning Brands Senior VP Lorne Kelly points out that U.S. national retailers are particularly affected by the current business atmosphere of caution toward new products: “They are being very conservative right now. But Winning Colours Stain Remover is known to several candidate national chains now. They are watching with interest to see whether Winning Colours has traction and will continue to get stronger – all of which brings us closer to national relationships as well. There will be a leader amongst them too, taking the first step, paving the way for others. When that leader emerges, they will receive a positive response from consumers too.” says Mr. Kelly

Winning Colours has already secured national retail partnerships in Canada (where the advanced cleaning solution was developed) including Walmart, Home Depot, Canadian Tire, Home Hardware and Zellers. The fact that Winning Colours Stain Remover is newer to the USA has not prevented early U.S. product fans from posting a wide range of creative and difficult stain scenarios at YouTube creating a growing community - http://www.youtube.com/results?search_query=Winning+Colours+Stain+Remover&search_type=&aq=f

ABOUT WINNING BRANDS CORPORATION: Winning Brands Corporation is a manufacturer of eco-responsible cleaning solutions including its lead brand, Winning Colours Stain Remover, known as 1000+ in non-English markets. The innovative stain remover and multi-cleaner is targeted to become the world’s favourite stain removing solution because of its exceptional skin-friendliness, ease of use and versatility. Additional brands include KIND Laundry Products, CLEAN1 Spray, SMART Wet Cleaning Solutions and TrackMoist Dust Suppressant to conserve water and improve performance at dirt race tracks.

Certain statements in this news release that are not historical facts are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may be identified by the use of words such as "anticipate," "believe," "expect," "future," "may," "will," "would," "should," "plan," "projected," "intend," and similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of Winning Brands Corporation (the Company) to be materially different from those expressed or implied by such forward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its expansion plans; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; and (iii) competitive factors and developments beyond the Company's control. Winning Colors/Winning Colours Stain Remover is a registered trademark of Niagara Mist Marketing Ltd. CLEAN1, KIND, ReGUARD-4 and TrackMoist are trademarks of Niagara Mist Marketing Ltd., subsidiary of Winning Brands Corporation. SMART Wet Cleaning Solutions is a trademark of Solvent Free Solutions, Inc.

Corporate Contact Information
Winning Brands Corporation, Office Direct (705) 737-4062,
11 Victoria Street, Suite 220A, Barrie, Ontario, Canada L4N 6T3
CustomerService@WinningBrands.ca

Investor Relations
Paul Knopick (949)707-5365
News@WinningBrands.ca

My comments include many of my own opinions. Do your own due
diligence before investing.