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Saturday, 04/17/2010 6:35:07 AM

Saturday, April 17, 2010 6:35:07 AM

Post# of 241009
FROM ERIC





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From: Eric Lehner <eric@winningbrands.ca>

Date: Friday, April 16, 2010 8:33 PM

To: Paul Knopick <pknopick@eandecommunications.com>

Cc: Marc Hill <marc@mhconnect.com>

Subject: WNBD: The Reason for the Increase in Graffiti Images

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Hello Moderator Team,



The reason for the recent increase in graffiti removal images from Winning Brands is that we are developing the case for more institutional relationships with police, post office, public utilities, insurance, railroads, trucking industry, etc. Graffiti is a common problem to those institutions (and many more). Winning Brands is therefore designing treatment procedures, gauging effectiveness, determining reproducibility of results, etc. The current focus of our research is utility structures. Remember that the appeal of Winning Colours is not that it is the “only” method (because it is not), but instead that it is by far the least expensive, lowest required skill and most convenient method because it can be used without harm to personnel or the surroundings – and without harm to the surfaces being cleaned.



Most people may not realize how much it costs to hire the skilled trades to refinish surfaces of such structures and the inconvenience involved. The fact that Winning Colours Stain Remover is such an easy maintenance regime is going to get noticed – however there needs to be a foundation of case studies and empirical data for this sector to take the proposition seriously.



In the meantime, Winning Brands is reclaiming our communities for the people who live in them, one patch of turf at a time. There is a school of thought on the subject of urban blight that contends that the community must maintain all public space to the level that it wishes to live in and consider normal, with no tolerance for decay. One broken window quickly leads to another, one ignored graffiti marking causes an erosion of trust, safety and care in the community – and much more of all the undesirable elements associated with such an environment. It is a morale booster for all concerned to see blight disappear, even if gradually. Improvements returning to the neighbourhood are a reminder that determined, positive action keeps society liveable.



Which street would you rather live on? The one with the postal box shown in the 1st picture below, or the second one taken 45 minutes later? This box was rescued with Winning Colours Stain Remover and water by our Training Director today during an evaluation of cleaning techniques. With Winning Colours Stain Remover, there is no longer a need for cities anywhere to have these utility structures abandoned and forsaken. That is because with Winning Colours, people can take things into their own hands, joining the resistance to creeping decay, fighting back and defending their right to live with dignity. This is the higher purpose behind the exercise.













Eric Lehner, CEO

WinningBrands.com