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Thursday, October 02, 2008 8:11:55 AM
1. Mine is a THREE part question. The Google profile for Drinks is indicating we have a co-packing relationship with Cold Water Brewing in Minnesota. Being that Cold Water is the #1 manufacturer of exclusive beer products and energy drinks in the US, and Drinks is not currently offering a product from them, is Kid's beer going to come from them? Second part: Do you expect to utilize Cold Water's Energy Drink resources to further enhance Drinks' offering by entering the energy drink market with an iconic offering? And third, internet interest is overwhelmingly in favor of a Kid Rock beer product, can you explain how we could still be 6 months away from a Kid Rock beer product on the shelves with a brewery already in our pocket?
2. Since the last conference call, you have filed trademarks for Violator, and the French version of Violateur. The Google trail for this name leads to Chris Lighty's Violator Management, who manages a number of music artists and his Brand Asset Group, which is currently in a joint venture with Warner Music and heavily involved with Live Nation on a worldwide scale. Can you elaborate with any details on this deal and the resulting worldwide distribution of Drinks' products?
3. On a recent conference call, you would not say when Drinks would go profitable but felt you were building a profitable company through Critical Mass and the value of your Intellectual Property. Patrick, please follow these numbers. Your sales for the past two quarters at roughly $1.1 million indicates a sales base for the year of $4.4 million. The closing of the Olifant deal gives Drinks an accretive $1.2 million. The Liquor Group is on track to sell well over $1.5 million in its first year. The deal with Pixel is slated at a minimum of $3.6 million a year. This equates to Drinks now doing in excess of $10.7 million, representing your best year as a company, without any Dre sparkling vodkas or cognac on the shelf or any Kid Rock beer on the shelf. This new sales number, given your SG&A drawdown and current margins, is a break even number for the company. Would it be safe to assume any further products in the market like Dre and Kid Rock are now putting profit dollars on the board for Drinks?
4. On the last conference call, you drew reference to warrants at $1.20 for Universal and Dr. Dre. Can you elaborate again on how the icons are paid out of the resulting profits for the company? Are they paid in a profit split AND with warrants above $1.20? And also, how do we protect the shareholders from dilution of stock through these warrants without an offsetting share buyback program? And do you currently have any plans to initiate a share buyback plan with the profits the company will be earning to offset the financing you did in 2007?
5. Companies under a dollar posting profit are virtually unheard of in this market as they usually have a rise in share price well in advance of such an event. Can you elaborate on your current involvement for any analyst coverage of the company as you did indicate on the past conference call that you were receiving interest in your story?
6. Israel is a heavily taxed region to do business in. Can you elaborate on how you were able to overcome this to stay price competitive AND would you be comfortable in stating that the $300K a month IS A MINIMUM commitment from Pixel and that they will probably do well in excess of this number?
7. Once the Dre products and Kid Rock beer hit the market as profit dollars for Drinks, you will start chalking up Shareholder Equity rather quickly. Have you addressed making a move to another exchange to increase shareholder awareness for the company with the institutions?
You get all these questions asked and answered friends, and it is a whole new ball game. When you go for a job interview, you don't spend an hour talking about how well you mopped floors at McDonalds 4 years ago. You talk about how YOU, and YOU alone will be responsible for putting the next great product the world will be raving about on the shelf and how much money you will make them.
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