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Monday, 08/25/2008 8:52:18 AM

Monday, August 25, 2008 8:52:18 AM

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Artificial Life Launches U.S. Subsidiary
Monday August 25, 7:00 am ET
New Los Angeles-based Location to Open Early Fall 2008 to Establish U.S. Presence


LOS ANGELES and HONG KONG, Aug. 25, 2008 (GLOBE NEWSWIRE) -- Artificial Life, Inc. (OTC BB:ALIF.OB - News) (http://www.artificial-life.com), a leading provider of broadband mobile 3G technology, participation TV, mobile games and business applications, announced today that, effective August 19, 2008, it has registered a new U.S. subsidiary in Los Angeles, CA under the name, Artificial Life America, Inc.

Artificial Life America, Inc. will serve as the U.S.-based creative and design service hub for the entire Artificial Life group of companies. The new U.S. headquarters in Los Angeles is a strategic location for the company based on close vicinity to major U.S. clients, investors and partners of Artificial Life. In addition, the new location will provide essential access to creative talent in the movie, music, games and entertainment industry, further supporting the goals of the company.

``We are excited to launch this new entity in the U.S. The company will mainly support our U.S. clients and partners and focus on design and creative direction for game development. It will also be our center for the production of interactive TV show formats for our mobile participation TV (MoPA-TV),'' said Eberhard Schoneburg, CEO of Artificial Life America, Inc.

About Artificial Life, Inc.

Artificial Life, Inc. (OTC BB:ALIF.OB - News) is a public U.S. corporation headquartered in Hong Kong, with additional offices in Berlin (EMEA headquarters) and Tokyo. As a leading, full-service provider of mobile broadband 3G technology, mobile participation TV, mobile gaming, content and business applications, Artificial Life provides 2D and 3D multi- and single-player rich-media applications for 3G, 3.5G and 4G network-enabled mobile phones. Recognized internationally for outstanding content quality and technology, Artificial Life transcends traditional modes of mobile communications and interactive gaming. For more information, please visit http://www.artificial-life.com or the company's m-commerce portal at http://www.botme.com.

Forward-Looking Statements:

This press release contains ``forward-looking statements'' within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Such forward-looking statements include, without limitation, statements regarding our future results of operations, financial condition and business prospects. In some cases, you can identify forward-looking statements by terminology such as ``may,'' ``will,'' ``should,'' ``expect,'' ``intend,'' ``plan,'' ``anticipate,'' ``believe,'' ``estimate,'' ``predict,'' ``potential,'' ``continue'' or the negative of these terms or other comparable terminology. Although such statements are based on our own information and information from other sources we believe to be reliable, you should not place undue reliance on them. These statements involve risks and uncertainties, and actual market trends or our actual results of operations, financial condition or business prospects may differ materially from those expressed or implied in these forward-looking statements for a variety of reasons. Potential risks and uncertainties include, but are not limited to, our ability to obtain additional funding to operate and grow our business; the unproven potential of our mobile gaming business model; changing consumer preferences and uncertainty of market acceptance of our products; timely adoption and availability of 3G mobile technology; market acceptance for use of mobile handheld devices to play the interactive games; unpredictable mobile game development schedules; our reliance on a relatively small number of brands; our ability to license brands from others; our dependence upon resellers and telecommunication carriers and operators to distribute our products; our ability to successfully develop, introduce, and sell new or enhanced products in a timely manner; and the timing of new product announcements or introductions by us or by our competitors. For additional discussion of these risks and uncertainties and other factors, please see the documents we file from time to time with the Securities and Exchange Commission, including our Annual Report on Form 10-KSB filed on March 13, 2008. We assume no obligation to update any forward-looking statements, which apply only as of the date of this press release.



Contact:
Artificial Life, Inc.
Press Contacts:
Erin Hall / Wanda Soler
(+1) 619 677 2700
artificial-life@lewispr.com
IR Contact:
Annie Lau
(+852) 3102 2800
ir@artificial-life.com


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Source: Artificial Life, Inc.