Artificial Life Evolves Interactive Mobile TV Application SMS Galaxy 3.0 to
become MoPA-TV 3.0
Re-Branding Initiative Follows Major Success of First Live Mobile Participation
TV Show in Japan, Adds New Features to Expand Mobile Interactivity Methods
LOS ANGELES and HONG KONG, Jun 25, 2008 (PrimeNewswire via COMTEX) -- Hong
Kong-based Artificial Life, Inc. (ALIF) Click for Detail, the
leading full-service provider of award-winning mobile technology and
applications, today announced the release of a new enhanced version of its mobile
TV technology platform SMS Galaxy, which will be re-branded as MoPA-TV 3.0
(mobile participation TV). The upgraded MoPA-TV 3.0 enables new methods of
interactivity which are now standard features of the product, including mobile
mail and Internet, WAP sites and fixed line channels. As a result, viewers can
participate in ways other than text messaging alone.
MoPA-TV 3.0 evolved through the use of SMS Galaxy for a Japanese television show
which aired on TV ASAHI. During implementation for the show, new updates and
features were integrated, warranting a refocus of SMS Galaxy's product mission.
MoPA-TV 3.0 is now dedicated to providing multiple methods of live mobile
interactivity for television shows worldwide.
Eberhard Schoneburg, Artificial Life's chief executive officer, said, "We are
very excited about our success and the positive feedback we received for our
first interactive mobile participation TV show in Japan, which aired the week of
June 16 as a live, one-hour event on TV ASAHI. Several enhancements were made to
SMS Galaxy in preparation for the show. We broadened the channels from which
users can participate in our live TV show formats. Text messaging is no longer
the only means of participation. It is now also possible to participate via
mobile mail, WAP sites or mobile Internet access as well as through fixed line
channels. Therefore, we have decided also to rename the product MoPA-TV 3.0 to
reflect the more general use of our platform as a new interface for live mobile
participation TV shows."
MoPA-TV 3.0 features include:
* Multi channel interaction
* Detail management with 3D performance optimization
* Automated scene graph selection in real time
* Unlimited preset camera positions and paths
* Dynamic collision boundary checking
* Parameterized volumetric avatar spawning algorithms
* Full 1080p HD optimized textures and mapping
Text message interaction through MoPA-TV is supplemented by additional support of
email, mobile Web (WAP) and online access for user participation. In addition,
the product integrates enhanced levels of detail management with 3D performance
optimization, making the product fully scalable while supporting over 500,000
concurrent live participants. This technique replaces avatars furthest from the
camera with lower polygon models in real time. The real-time automated scene
graph selection feature prevents cases where large scale simultaneous animations
may cause the frame rate to drop. This additional 3D performance optimization
technique limits avatars furthest from the camera from being drawn in order to
maintain the desired frame rate.
With limitless camera positions, MoPA-TV also enables users to configure
pre-defined positions within the 3D scene that can be transitioned to smoothly or
jumped to depending on the preference of the controller, in addition to the free
range 3D camera control provided by the joystick for orbiting and fly-throughs.
This is complemented by unlimited preset camera paths that can be defined with an
unlimited number of way-points, an easy method for automating complex camera
motions through the virtual worlds. The product also features sophisticated
avatar management tools, such as dynamic collision boundary checking to prevent
objects from intersecting with one another, which allows buildings and other
props to be placed safely into the 3D worlds with avatars located a safe distance
away. Parameterized volumetric avatar spawning algorithms for displaying avatars
in 3D space allows more avatars to be visualized on screen and the distance
between avatars and any other 3D properties can be controlled in real-time. Full
1080p HD optimized textures and mapping enable the highest-quality visual
experience, supporting anti-aliasing and high-resolution textures for immediate
up-scaling to HD broadcasting standards.
MoPA-TV 3.0 is available for licensing immediately.
About Artificial Life
Artificial Life, Inc. (ALIF) is a public U.S. corporation headquartered in Hong
Kong with offices in Berlin (EMEA headquarters) and Tokyo. The company is a
leading global full service provider of award winning mobile technology, mobile
TV, content, games and business applications (see also the company's homepage:
www.artificial-life.com; Click for Detail
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