Callidus Software Inc. (CALD)

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Callidus Software Expands European Market Reach Through Reseller Partnership
Thursday March 20, 7:07 am ET


Agreement With ICM Advisory Extends Callidus' European Coverage


SAN JOSE, CA--(MARKET WIRE)--Mar 20, 2008 -- Callidus Software Inc. (NasdaqGM:CALD - News), the leader in Sales Performance Management (SPM), today announced a reseller partnership with ICM Advisory sp. zo.o. to capture the growing demand in the Polish market. Effective immediately, ICM Advisory is reselling Callidus' entire product suite of sales performance management solutions. With an experienced team and headquartered in Poland, ICM Advisory is recognized as a leading technology reseller in the growing Polish marketplace. Moving forward, the company will focus exclusively on reselling Callidus products in Poland.


With the addition of ICM Advisory, Callidus further expands its global network of resellers. An increasing number of companies around the globe seek effective SPM software applications, to align corporate objectives with sales strategy to drive revenue, shareholder value and high ROI.

"Our partnership with the industry's leading provider of sales performance management solutions allows us to offer our customers unprecedented SPM functionality and a wide scope of products and applications that are in high demand in the Polish market," said Pawel Borkowski, managing director at ICM Advisory. "We are excited about this opportunity to significantly expand our business in one of the areas we see as a virtually untapped sector for unearthing new revenue streams. Being the first reseller of Callidus' products in a region of the world where such solutions are new provides our customers with an impressive toolset for maximizing revenue potential."

ICM Advisory will primarily market Callidus' SPM to customers in the financial services, manufacturing, high-tech and telecommunications markets. Future customers of Callidus Software in Poland will contract directly with ICM for the software licenses, as well as implementation services and maintenance. To ensure consistent quality and meet the highest standards and expectations of Callidus customers, ICM will undergo rigorous implementation and support training.

"ICM Advisory has established itself as a leading reseller in Poland with a successful track record of working with global software companies. Through this agreement, we have extended our global footprint as the leading, world-wide vendor of SPM solutions," said Bill Schuh, vice president of European sales at Callidus Software. "It is our goal to have our joint customers benefit from this partnership by saving significant amounts of time and money. Callidus' SPM software offers these companies the sales knowledge, analytics and agility required to truly drive revenue, increase shareholder value and align sales with corporate objectives."

In challenging economic times and faced with unprecedented competition, companies are pursuing new ways to drive revenue and optimize profitability. Sales performance management is one of the untapped levers to bring these strategies to life. Callidus' solutions help companies align corporate objectives with sales strategy.

Callidus' SPM software solutions deliver a high ROI in a very short period of time by allowing sales executives to make better incentive decisions, providing timely visibility into channel operations, and giving them the flexibility to rapidly deploy new sales and distribution strategies and tactics.