QUIDEL Corp. (QDEL)

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Quidel Corporation and Susie's Cause Partner in Colorectal Cancer Awareness Event
Tuesday March 4, 8:00 am ET

SAN DIEGO--(BUSINESS WIRE)--Quidel Corporation (NASDAQ: QDEL - News), a leading provider of rapid point-of-care diagnostic tests, announced today that it is participating at an educational program and special event at “Gunther von Hagens’ Body Worlds 2 & The Brain – Our Three Pound Gem” exhibit at the Maryland Science Center in Baltimore, Maryland to coincide with National Colorectal Cancer Awareness Month. Quidel will showcase its QuickVue® iFOB (immunochemical Fecal Occult Blood) test and provide information on the importance of screening for colorectal cancer in association with The Susan Cohan Kasdas Foundation or Susie’s Cause.

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Quidel’s easy-to-use, rapid diagnostic test is used to screen patients to detect the presence of blood in stool specimens. Blood in stool is an indication of a number of gastrointestinal disorders, including colorectal cancer.

Through the Susie’s Cause “Save Our Parents” program, numerous children will be educated on the risks of colon cancer through field trips with local schools to the Body Worlds event. The “Save Our Parents” program promotes preventative screening by providing students a thorough understanding of all aspects of colorectal cancer, with the hopes that the students of all ages will educate their parents and family members on the benefits of colorectal cancer screening.

“Quidel is dedicated to raising awareness and educating families on the importance of identifying colorectal cancer,” states Caren Mason, president and CEO of Quidel. “By working with Susie’s Cause, we are extending our reach into the community and hope to continue to provide a solution for identifying colorectal cancer in its earlier stages and to help promote the importance of screening for this devastating disease.”

The QuickVue® iFOB test and the Susie’s Cause informational exhibit will be on display at the Maryland Science Center on the following dates:

March 6 - 9:30 a.m. to 5:00 p.m.
March 7 - 9:00 a.m. to 9:00 p.m.
March 13 - 9:30 a.m. to 5:00 p.m.
March 14 - 9:00 a.m. to 9:00 p.m.
March 19 - 9:30 a.m. to 6:00 p.m.
March 20 - 9:00 a.m. to 6:00 p.m.

Gunther von Hagens' Body Worlds 2 & The Brain - Our Three Pound Gem
Maryland Science Center at Baltimore's Inner Harbor
601 Light Street
Baltimore, MD 21230
Tickets on sale now at Ticketmaster.com or 410-547-SEAT (7328).


For more information on the event, please see the Special Events page of the Maryland Science Center http://www.marylandsciencecenter.org/bodyworlds/events.html.


In addition, Susie’s Cause published its January 2008 newsletter announcing the event and Quidel’s sponsorship: http://www.coloncancerfoundation.org/newsletters/jan2008.html.