Twitter Inc (TWTR)

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Twitter Pauses Profile Verification in Order to Clarify What Verification Actually Means

http://dtn.fm/IHim5

Does being verified on Twitter matter?

This is something I’ve considered at various times – my personal account is not verified, I applied when Twitter opened up verification to all users last year, but got rejected. At first, I was disappointed, but then I saw the raft of people who were getting verified in the wake of this announcement.

In the past, verification had been reserved for public figures, but the new process lead to a whole heap of people getting the verified checkmark, many of whom would not have qualified under the previous requirements. That's subsequently diluted the status of the tick - of course, I’m saying this as someone who was rejected, of course I’m more likely to talk it down. But objectively, it did seem like the rules behind verification were a bit confused, that Twitter itself didn’t seem to know who or why they were verifying certain users.

That’s been somewhat confirmed this week, with Twitter being caught up in yet another controversy around their own platform rules and policies, and their application in practice.

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