Why do new investors prefer low price stocks? "Anecdotal evidence suggests that investors possess an irrational belief that stocks with lower nominal prices have greater upside potential." https://poseidon01.ssrn.com/delivery.php?ID=382022091086005006096076100114109027029011095077058037071002064109067127104095077024048096036099043030006118126001104072075088040066043048077004069081065083106095092008007076008020067029102000121005086088072114000098092085103094006024024088113106127120&EXT=pdf