IMO whether BLDV is/was a "dirty shell" isn't as important the fact that investors believed this was to be a "MMJ growing/ selling" venture. CEO Alper's PR of 4/20/17 stated "AMS is in the final stage to be licensed and sell" led people to believe that was imminent.
On 10/2/17 Alper said BLDV is a "real estate, cleaning and consulting" company. Those are its' "core projects."
According to Q2 it has virtually no cash and scant revenues and has no money to finance anything on its' own. All of BLDV's hopes, dreams, plans and projections are apparently dependent on Alper's being able to raise millions from deep pocketed, outside investors. The clients/ partners he purports to be able to generate financing for (i.e. AMS, Quality Green) obviously can't fund their own projects.
IMO the only PR that really matters will be when Alper says he has secured those millions to follow through with his grandiose plans.