Digital Brand Media and Marketing Group Inc (DBMM)

[LOVE*PINK]

AUGUST 14, 2017 - DBMM SHAREHOLDERS UPDATE

Firstly, DBMM wants to thank the many shareholders who sent supportive messages and emails over the last few months.

The Company issued its last Shareholders Update on August 3, 2017 to again reinforce the importance of shareholders relying upon facts in the evolution of the DBMM business, within an industry growing with lightning speed and the SEC Administrative Proceeding (AP) regarding DBMM’s delayed filings.

The latest AP Ruling was Release No. 4965/August 10, 2017, “Post-Hearing Order.”

https://www.sec.gov/alj/aljorders/2017/ap-4965.pdf

DBMM looks forward to the highly anticipated Best Practice Rules for securities posters and social media. DBMM has consistently recommended pushback and ask them to provide proof or documentation of their comments.

DBMM is very encouraged that its compelling narrative, with documentation, has moved the SEC AP process forward. The hearing was very important to describe in context the mitigating circumstances during the period in question, in person. Two points to state for an abundance of clarity:

DBMM has not been revoked, nor is there an order to revoke in place.

DBMM and its subsidiaries is owned 100% by its shareholders. Nothing has changed, see www.sunbiz.org for documentation. Florida is DBMM’s registered state and any change in ownership of DBMM and/or its subsidiaries would require 2 separate documents: An 8-K stating ownership change, with the specifics and the exhibits required and a notification to the State of Florida that ownership has changed attaching the relevant transfer documents. Nothing has changed, nor will it change. The litigation, throughout and most recently represents an overreach on the part of the opposition. This matter will be put to rest in due course. Nothing will change for DBMM.
Shareholders are encouraged to pay no attention to the noise. Statements 1-2 above are actual, documented facts, not armchair musings without documentation or expertise. Anecdotal information or speculation does not make something a fact.

Now turning to the business, DBMM has been a participant in the evolution of the digital marketplace, and as such, the future is bright and unlimited if one is to follow any of the futurists. It is not hyperbole to ask: “Will the digital transformation be as revolutionary as steam, electricity or industrializing production?” Digitalization has disrupted consumer industries round the world and has only dented the market share at 18% to date, according to McKinsey & Company. The consensus is that the upside is exponential and that forecast bodes well for DBMM’s place in the digital world.

Amidst the promising future, DBMM continues to execute its Business Plan and grow its client base. Through its wholly-owned subsidiary and brand, Digital Clarity (DC), has become a leader in digital marketing. DC carries its clients across a wide range of verticals, navigates the complexities of an ever-changing landscape, where a convergence of messaging, touch-points and analytics, are paramount to an organization’s success through individualized models.

In his book “The Digital Matrix,” Venkat Venkatraman, a Department Chair at Boston University, posits that digital giants such as Amazon–along with Alphabet, Apple, Facebook, Microsoft and others, now have the digital capabilities to influence future industries/companies at scale and speed unparalleled. A “Day 1 Mindset” is required everyday as vociferously stated since 1997 by Jeff Bezos, Amazon’s Founder. He goes on to say that the single biggest threat facing established companies is a “Day 2 Mindset” or stasis. Bezos relentlessly focuses on a seamless customer experience in Amazon’s digital footprint, and by providing the positive outcome has totally disrupted the retail bricks and mortar world.

DBMM’s business intends to remain at the cutting edge and show its clients how to navigate digital growth in order to increase ROI and maintain a competitive advantage, through:

-A talented and experienced team

-An understanding and application of detailed analytics data

-Strong relationships and leverage with the technology giants mentioned previously

What this means for current and prospective shareholders, as well as passive investors, is an ownership in a technology-agnostic, recession-proof organization with DNA deep in the digital marketing sphere that will continue to expand as it aligns itself to the needs of macro-business environment, today and tomorrow. ROI growth of both the client, its brand and DBMM/DC is the ultimate partnership.

DBMM is addressing its current challenges with a well-documented process that requires patience. We are proud of DBMM’s progress and positioning thus far.

DBMM continues to act in the best interests of its shareholders. Updates will be provided, as factual events require.

For and On Behalf of DBMM Management