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Re: inversor86 post# 147

Sunday, 06/25/2017 10:21:35 PM

Sunday, June 25, 2017 10:21:35 PM

Post# of 217
I'm quite familiar with online shoe seliing and buying. Your assessment of the profit problem is accurate. Shoes are heavy --costly to ship-- and they have to fit right. Zappos became the top dog by going for volume over everything else. Like Amazon did. And like Amazon, Zappos always lost money. They had tons of VC funding. Last I heard about Zappos, they were finally starting to make a few bucks.

But there are zillions of niche shoe sellers, including DLTH in work boots and safety footwear. I don't think it matters to most shoppers whether Zappos has that broad offering of mens, womens, childrens, infants, athletics etc. etc. Shoppers just want to find what they want, and cheaply.

I tend to buy the same shoe styles over and over. Bought some online from 6PM.

"I don't hear about people buying shoes from Zappos anymore but I used to" Yep, I also got tired of hearing about their relaxed corporate "culture."

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