Eastside Distilling Inc (EAST)

[Roland Rick Perry]

Reverse Splits.

Understandably reverse splits create a feeling of hurt and a dampening of enthusiasm for early (pre-reverse) investors.

However one has to block out the past and look at "an" opportunity, as if today, is the first day one discovered the opportunity.

In basic terms, in any stock, it doesn't matter if you're down 50% or up 50% in the particular investment.

What matters is your personal assessment of the future potential, as if today was the first day you discovered it.

Assess and then decide. Forget the past.