Youngevity International Inc (fka YGYI)

[premiumjavacoffee]

CLR Roaster's Cafe La Rica Espresso Brand gains momentum both in Retail and Food Service Distribution
https://finance.yahoo.com/news/clr-roasters-cafe-la-rica-123000498.html
MIAMI, FL--(Marketwired - Jun 12, 2017) - Youngevity International, Inc. ( OTCQX : YGYID ) - CLR Roasters' Café La Rica espresso, "The official Cafecito of the Miami Marlins," announced today that sales of its 10oz Café La Rica Brick, which is Co-Branded with the Miami Marlins, has increased 100% for the 5 month period ending May. The company advised that the largest percentage of this growth, an additional 100,000 units, has been achieved since the company announced its affiliation with the Marlins.

CLR Roasters also announced that it has added 50 food service accounts serving Café La Rica Espresso since the start of the Major League Baseball season (April 2017). The company believes that having Café La Rica available to enjoy at the Marlin's Stadium and in multiple food service accounts throughout Florida is driving demand at retail for its Brand.

The Café La Rica Brand is being promoted by various retailers including Publix, Presidente, Fresco Y Más, Sedanos, Wal-Mart, Winn-Dixie and a variety of local independent stores.

Café La Rica is proudly served in over 100 food service accounts including Au Bon Pain, Presidente Cafeterias, and Fresco Y Mas Cafeterias.

Dave Briskie, President and CFO, of Youngevity, the parent company that owns CLR Roasters, stated, "We have added two additional branded service vans and additional personnel to support the demand we are experiencing for Café La Rica. Food Service distribution enjoys healthy gross margins so this is an area we expect to continue to develop. Our partnership with the Miami Marlins has exceeded our expectations."

"As Café La Rica espresso gains in popularity CLR Roasters is expanding its reach from a homegrown Miami coffee company toward national distribution," stated Ernesto Aguila, President of CLR, and Founder of the Café La Rica Brand. "We have been able to leverage our expanding brand awareness beyond the Florida market and we anticipate that this will continue as we execute the distribution of our brand in both food service and retail."

CLR Roasters believes having it's its brand featured on the jumbotron during the "7th inning-stretch" of all Marlin's home games is driving awareness and sales of Café La Rica. The 1:22 minute video, with its energetic Cuban-inspired beat, showcases coffee making, preparation and enjoyment -- from CLR production to ballpark cup -- featuring select Marlin Fans and the CLR Roasters' staff. Miami-based CLR Roasters is a wholly-owned subsidiary of Youngevity International, Inc. (YGYID).

Watch Video Here: http://youngevity.com/index.cfm/blog-and-resources/news-articles/seventh-inning-stretch-may-2017/