Music of Your Life, Inc. (OTCQB: MYLI) is transitioning to an internet-based subscription model that features branded radio stations, similar to a Sirius XM Holdings Inc. (NASDAQ: SIRI)-type structure. The other competitive companies reside within the radio, broadcasting, and entertainment industries.
Sirius XM Holdings Inc. (NASDAQ: SIRI) is a satellite radio provider that features over 175 different channels of content from commercial-free stations, rock, jazz, hip hop, to sports, talk and comedy. As of June 2016, Sirius XM Holdings Inc. (NASDAQ: SIRI) had a market cap of $19.78 billion. 4.96 billion shares outstanding, and float of 1.75 billion shares. During full year 2015, Sirius XM Holdings Inc. (NASDAQ: SIRI) reported total revenue of $4.57 billion and a net income profit of around $510 million.
Overall, Music of Your Life, Inc. (OTCQB: MYLI) continues to evolve within the transitional phase by moving from low-growth terrestrial radio to high-growth digital, subscriber-based radio. While management expects the transformation to be complete as early as December 2016, the new celebrity-branded stations on the Music of Your Life, Inc. (OTCQB: MYLI) platform will present a major growth opportunity in the years to come. Having major stars like Sammy Hagar, Keith Urban, Madonna, Rob Lowe, etc., being able to operate their own stations will also help Music of Your Life, Inc. (OTCQB: MYLI) capitalize from the tens of millions of celebrity social media followers that are potential subscribers for the new platform.
As Music of Your Life, Inc. (OTCQB: MYLI) continues to tap its celebrity connections for a Sirius XM Holdings Inc. (NASDAQ: SIRI) style radio platform throughout the rest of 2016 and beyond, this may give the company a chance to be an acquisition target by Sirius XM Holdings Inc. (NASDAQ: SIRI). If Music of Your Life, Inc. (OTCQB: MYLI) is able to successfully implement its new strategy and obtain highly-important celebrities, this could give Sirius XM Holdings Inc. (NASDAQ: SIRI) reason to buyout Music of Your Life, Inc. (OTCQB: MYLI).
