Genius Brands International Inc (GNUS)

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Hit Animated Series From Genius Brands International, "SpacePOP: Not Your Average Princesses," Voyages to the Big Screen as a Special One-Night Event in Cinemas Nationwide This Fall

http://www.marketwired.com/press-release/hit-animated-series-from-genius-brands-international-spacepop-not-your-average-princesses-nasdaq-gnus-2216971.htm

Special Event Marks the Original YouTube-Driven Children's Series Cinematic Debut

BEVERLY HILLS, CA--(Marketwired - May 17, 2017) - Genius Brands International, Inc. "Genius Brands" (NASDAQ: GNUS), a leading media company that creates, produces and licenses children's multimedia entertainment content and products for global broadcast, digital and retail distribution, is partnering with Fathom Events, the recognized leader in event cinema distribution, for an exclusive one-night showing of "SpacePOP: Not Your Average Princesses" in U.S. movie theaters.

As part of the September 16 event, attendees will see the first-ever feature length compilation of season one; a season two sneak peek of SpacePOP ahead of its YouTube debut; the premiere of all-new music videos; and a special surprise featuring some of SpacePOP's biggest fans! Each SpacePOP fan who purchases a ticket will also receive a copy of the SpacePOP original music soundtrack; a 20% off coupon from official SpacePOP Halloween partner Spirit Halloween that can be used on any item in the store; and discounted tickets to SpacePOP promotional partner Six Flags' wintertime celebration, Holiday in the Park® (while supplies last). Additional information available on the Fathom Events website.

Since its premiere in June 2016, the wildly popular SpacePOP animated series has released over 100 short-form episodes and original music videos garnering over 15 million channel views, 50,000+ subscribers and approximately 300,000 hours of viewed programming. This special nationwide cinema event will introduce new audiences to the colorful, intergalactic adventures of the SpacePOP princesses and give existing fans an exciting a new way to engage with the story while getting an early look at what is in store for the Princesses of the Pentangle in season two.

Ticketing dates for "SpacePOP: Not Your Average Princesses" will be announced soon and will be available online by visiting Fathom Events or at participating theater box offices. Participating theater chains include select AMC, Regal and Cinemark locations. A complete list of theater locations will be available on the Fathom Events website (theaters and participants are subject to change).

"In less than a year since the debut of the SpacePOP brand, we have successfully extended the characters and storylines across multiple online and offline channels, including YouTube, SVOD and OTT platforms, iTunes, PopJam, Musical.ly, and at specialty, mid and mass retailers, to touch virtually every aspect of our audiences lives," explained Stone Newman, President, Global Consumer Products, Worldwide Content Sales & Marketing for Genius Brands. "Releasing SpacePOP on the silver screen is the next frontier to exponentially build upon our fan base."

"Fathom is very excited to be a part of bringing SpacePOP from its home on YouTube to the big screen," Fathom Events Vice President of Programming Kymberli Frueh said. "This will give audiences the unique experience of seeing their favorite characters larger than life and alongside fellow passionate fans."

Building on the success from 2016's consumer products debut at Kohl's, Claire's and Toys R Us where over 100 SpacePOP products were launched, 2017 will see the brand's expansion into new categories and retailers while further building programs with our existing partners. Highlights for 2017 include the debut of Halloween costumes with Spirit Halloween; the launch of DIY activity kits and compounds with Claire's; and a dedicated SpacePOP retail section at Go! retail stores nationally. To support the new retail launches this year, Genius Brands is executing a comprehensive marketing campaign featuring national promotional partnerships with Six Flags and Zumba Kids. Internationally, SpacePOP will expand this year into Europe and Asia with media and retail launches planned in the U.K., China, Spain, Italy and Portugal.