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Tuesday, April 25, 2017 9:59:32 AM
Gerry David, as the former President and CEO of Celsius Holdings, Inc., the creator and marketer of Celsius®, the world’s first negative calorie drink backed by clinical science, was named one of only 25 Gold Winners recognized globally in the prestigious CEO World Awards®. He was selected as ‘The Leader’ in the CEO of the Year category, and recognized for his crucial role at the helm of this rapidly-expanding brand.
Here's an incredible video about Gerry David and Celsius!!!
Gerry David, CEO of Celsius, and Vanessa Walker, EVP of Sales & Marketing for Celsius, provide us an inside look into their experience of reviving the near bankrupt Celsius brand. David and Walker detail the necessary steps to turnaround a brand and generate growth while also analyzing how to spot weaknesses in the brand. Along the way, the duo provide context and a brief history of the Celsius brand.
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