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Re: wrigleyriley post# 2476

Friday, 04/14/2017 9:55:58 AM

Friday, April 14, 2017 9:55:58 AM

Post# of 11429
We'll see. It's that kind of math that made for my ~50% Q4 miss.

Don't get me wrong. I think Aspen Pure Probiotics has the most upside of any product in our stable but I think it's gonna take more than one year and a single account (Walgreens) to become to the highest revenue producer in our lineup.

Run-rates, gross revs, and net revs are totally different animals. My projection may be conservative, hopefully it is, but it's based on the only thing that matters: net revenues.

Run-rates and 60% gross margins sound great but I'm waiting for reality on what Walgreens slotting fees do to the net margins.