Any impact to Alphabet from YouTube issues likely temporary, says UBS UBS analyst Eric Sheridan, after speaking with his digital ad industry contacts, noted that while many advertiser actions regarding YouTube and/or Google's Display Network in reaction to the company's ad placement controversy are focused on legitimate concerns, they also seem to have elements of "opportunism" during a time when advertisers and agencies are looking for negotiating leverage against the duopoly of Google (GOOG) and Facebook (FB). Sheridan said he will "remain vigilant" but has yet to hear anything that would cause him to change his long-term estimates and he keeps a Buy rating and $980 price target on Alphabet shares
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