Wednesday, December 14, 2016 2:14:27 PM
Really Good News for BWMG RecordEconomicOptimismNow
This is what effects BWMG sales more than just about anything. 2016 was a great year for BWMG with poor economic optimism, Now optimism is way up, people will be much more likley to buy a Brownie dive system. We do not have any sales figures yet after this surge in optimism about economy. Today is 10 year plus new record.
The last Q ended in Sept, before this record takeoff in optimism. And in addition we have the "wealth effect", record stock market prices makes people spend more money. This effect may be one of the reason BWMG has taken off so strongly since the trend reversed up in November.
United States IBD/TIPP Economic Optimism Index 2001-2016 | Data | Chart
The IBD/TIPP Economic Optimism Index rose to 54.8 in December 2016 from 51.4 in November, better than market expectations of 52.3. It was the highest figure since November 2006. The six-month economic outlook jumped by 4.1 points to 56.3, despite signs that the Fed might soon raise interest rates, suggesting that Americans are more focused on Trump's promises to reform the tax code, deregulate government and to repeal and replace ObamaCare. The measure of confidence in federal economic policies got the biggest lift from the election, increasing 5.2 points to 48.3, the highest since August 2007. The personal financial outlook index rose a modest 0.9 point to 59.8, but remained the highest of the three subindexes. Economic Optimism Index in the United States averaged 49.01 from 2001 until 2016, reaching an all time high of 62.90 in March of 2002 and a record low of 35.80 in August of 2011.
And again, here is what has happened to BWMG after the surge in optimism data:
This is what effects BWMG sales more than just about anything. 2016 was a great year for BWMG with poor economic optimism, Now optimism is way up, people will be much more likley to buy a Brownie dive system. We do not have any sales figures yet after this surge in optimism about economy. Today is 10 year plus new record.
The last Q ended in Sept, before this record takeoff in optimism. And in addition we have the "wealth effect", record stock market prices makes people spend more money. This effect may be one of the reason BWMG has taken off so strongly since the trend reversed up in November.
United States IBD/TIPP Economic Optimism Index 2001-2016 | Data | Chart
The IBD/TIPP Economic Optimism Index rose to 54.8 in December 2016 from 51.4 in November, better than market expectations of 52.3. It was the highest figure since November 2006. The six-month economic outlook jumped by 4.1 points to 56.3, despite signs that the Fed might soon raise interest rates, suggesting that Americans are more focused on Trump's promises to reform the tax code, deregulate government and to repeal and replace ObamaCare. The measure of confidence in federal economic policies got the biggest lift from the election, increasing 5.2 points to 48.3, the highest since August 2007. The personal financial outlook index rose a modest 0.9 point to 59.8, but remained the highest of the three subindexes. Economic Optimism Index in the United States averaged 49.01 from 2001 until 2016, reaching an all time high of 62.90 in March of 2002 and a record low of 35.80 in August of 2011.
And again, here is what has happened to BWMG after the surge in optimism data:
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