I'd wait for less speculative inputs, Leitrim. I think the margins may well be much higher. myCadian, as it's been described, is a unique software product (which is typically high margin) using conventional hardware components. And the watch manufacture is contracted out so sans the fixed overhead. Further, there's the ancillary Cura system where most of the sales might very well fall right to the bottom line. Let's wait till management provides some margin guidance before you embrace any arbitrary assumptions as hard and fast fact. Jay specifically said he was pulling numbers out of thin air, absent any concrete information. Thankfully, it looks like we're reasonably close to some of these answers.