Textbooks have the same basic structure as a magazine, so I expect Pixelmags to be a leader there. Sandi Kirshner, Cengage’s chief communications officer, said in a statement that the results demonstrate that digital course materials are catching on in higher education. “As we see more instructors and students using and wanting the benefits of a digital learning experience -- from greater personalization to improved mastery of concepts -- the technology-based learning tools are proving their advantages over the static printed page,” Kirshner said. “And although learners may still want print in some cases based on the course and how they learn best, the print book is becoming more of an optional purchase because the digital learning experience continues to get better and is more convenient, easy to use and effective.” https://www.insidehighered.com/news/2016/03/30/publishers-report-digital-sales-overtaking-print-sales The other players involved, Vert/VC2, own boxlight/mimio, so that fits well with the education market, too. SPCL / Pixelmags