Liz Claiborne sells at 70%-%80 below retail at discount retailer's. Hardly a good brand to push on people. JCP continues to bleed cash on top of massive debt. Retail, especially large scale mall types, are dropping like flys. JCP is simply not cool anymore, and has been failing for years.
DISCLAIMER: ALL MY POSTS ARE MY OWN PERSONAL OPINIONS AND NOT RECOMMENDATIONS TO BUY, SELL OR HOLD SECURITIES. DO YOUR OWN RESEARCH/DD AND MAKE YOUR OWN TRADING DECISIONS.
People kill for money. What makes you think they will not lie to you for yours?