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Re: HPAR32 post# 25289

Saturday, 07/30/2016 3:19:30 PM

Saturday, July 30, 2016 3:19:30 PM

Post# of 211610
ICNB Christie and Rich are gearing up for a long run!


ICNB Bellissima Board Meeting / Photos

Richard DeCicco, CEO / Christie Brinkley

https://www.instagram.com/p/BIeAuSig7m1/


A Supermodel Gets Into The Bubbly Business

Christie teamed up with an importer who has deep experience in the liquor industry. Richard DeCicco, president and founder of United Spirits Incorporated, has had over forty years in the beverage business. Over those years, Rich has developed strong relationships with distillers, brewmasters, vineyard owners, marketers and distributors around the world.

Christie and Rich turned to a New York ad agency, FLY Communications, for help in designing a bottle that would be as iconic and eye-popping as Christie herself. With Christie directing the project, and with an assist from Botticelli’s famous painting The Birth of Venus, the incredible Bellissima bottle was born. “Venus, the goddess of love, beauty and sex, seemed like the perfect image for a sparkling wine named Bellissima,” says Rich DeCicco.

Since Bellissima’s introduction in April at this year’s 73rd annual Wine & Spirits Wholesalers of America exposition, the phone at Iconic Brands has not stopped ringing. “The response to our introduction at WSWA has been nothing short of spectacular,” says Rich. “In all my years in the business I’ve never seen anything quite like this.”

Christie and Rich are currently lining up distribution and the vineyard in Italy is gearing up for a long, long run – a perfect fit to Christie’s extraordinary career.



http://lvfnb.com/index.php/pages/article/a-supermodel-gets-into-the-bubbly-business-0516


http://lasvegassun.com/vegasdeluxe/2016/apr/27/christie-brinkley-62-spills-beauty-secrets-bubbly-/

https://issuu.com/foodandbeveragemagazine/docs/fb-may2016

https://angel.co/projects/291060-bellissima-prosecco?src=user_profile



https://www.instagram.com/p/BIK10TZgiJR/

https://www.instagram.com/p/BIKakjCgY9b/

http://bellissimaprosecco.com/