Jones Soda (JSDA)

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Sighting: Jones Soda among other 7-11 products.

The private 7-11 brand of products continues to grow, and now includes a line of potato chips and other such snacks prominently displayed near the registers.

As the company continues to construct larger, more modern storefronts, the offerings are expanding to include real meals, such as sandwiches, hot dogs, and pizza. I can say with some confidence that the 7-11 pizza runs head-to-head with Little Ceasar's, which it rather closely resembles.

It's a shame that 7-11 is a private company, inasmuch as we cannot invest in its future prospects. We can, however, invest rather inexpensively in one of their in-house brands, co-branded with Jones Soda. The displays are now becoming ubiquitous.