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Wednesday, April 06, 2016 6:13:34 AM
Fairway Market Now Carries NightFood
TARRYTOWN, N.Y., April 04, 2016 (GLOBE NEWSWIRE) -- NightFood Holdings, Inc. (OTC:NGTF), has announced that NightFood is now available at all Fairway Market stores throughout the New York Metro area.
Fairway has served millions of passionate customers in the Greater New York City metropolitan area for more than 75 years. According to their most recent annual filings, Fairway stores recorded approximately 19.5 million customer transactions in fiscal 2015, while their mature stores (over 14 months old) averaged over $54M in sales per store, and over $1,600 in sales per square foot during that same period. Both numbers are significantly more than double the national average.
“Fairway prides itself on identifying and serving emerging consumer trends, making them one of the most sought after gourmet retail chains in Metro New York. We’re very proud to be sold there,” stated NightFood founder and CEO Sean Folkson. “The response we’re getting in the marketplace to our new packaging tells me that we’ve really nailed the brand messaging.”
The Company is supporting the introduction of NightFood into Fairway stores with in-store product sampling and demonstrations along with other promotional efforts designed to drive consumer awareness and trial at the store level.
NightFood utilizes the expertise of Ramsey, N.J. based Cascadia Managing Brands to develop and deploy its sales, marketing and distribution strategy.
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