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Wednesday, 03/09/2016 6:20:56 PM

Wednesday, March 09, 2016 6:20:56 PM

Post# of 211436
150 Walmart locations in the central Texas area for proposed execution in 2016. A critical factor in Walmart approving the expansion of LeanSMP was Dewmar’s demonstrative ability to provide the requisite merchandising and marketing support to achieve projected sales goals. Dewmar has budgeted a minimum of $100,000 to invest in targeted marketing across social media advertising, radio ads, in-store samplings and brand awareness campaigns. This targeted marketing strategy follows the business’s strategy to saturate brand awareness and product availability in a defined geography and allow Consumer demand to pull our branded products into new markets.

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