GL Brands Inc. (fka GRLB)

[QualityStocks]

FRLF Takes a Unique Approach to Marketing

Freedom Leaf, Inc. (OTC: FRLF) a leading marijuana-related news, multimedia, entertainment, public relations and branding company, conveys a passionate and engaging message about cannabis advocacy and business throughout its operations.

As a chronicler of stories surrounding the history of marijuana and its relationship to the law, Freedom Leaf has started and continued conversations around a wide variety of themes, such as the fears of marijuana consumers during prohibition; growing and smuggling operations; legislation; incarceration; and activism. Freedom Leaf tells its stories in print and online publications with a focus on the news, arts and entertainment niche. Through the Freedom Leaf magazine, which focuses on the ‘Good News in Marijuana Reform’, the company reports on cannabis movements and their impact on fashion, lifestyle and other areas of life.

There are three marketing and promotional techniques that are vital to the success of Freedom Leaf’s business.

- The company acquires and develops new and existing businesses entering into the cannabis or hemp industry with the intention to spin them off into other ventures.
- The company engages in brand licensing. In this instance, licensees can market and sell Freedom Leaf’s magazine, consulting services, music festivals, products, seminars, website advertising and other branded products.
- The company is delving into branding, marketing and promotional contracts with for- and non-profit organizations. Through these partnerships, Freedom Leaf aims to gain widespread promotional capabilities.

In the style of Gawker Media’s ‘performance advertising’ model, Freedom Leaf is also in talks with blogs and websites whose online entities it would like to acquire in order to boost the distribution of its articles and content from advertisers. This is a ‘millennial’ approach to advertising that encourages conversations about products and services via the placement of strategic content, which keeps readers engaged and ultimately evokes a purchasing action.

For more information, visit http://freedomleaf.com