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Saturday, November 21, 2015 10:28:12 AM
Disagree.
- most don't even know that UCP exists as a public holding company of three media agencies.
- even if an interested party would knew of UCP, buying on the public market don't give you the certainty to acquire a definite %-equity stake at a given price. You'd have to start buying blindly in HOPE to achieve a desired level of ownership while driving up the pps significantly.
It's an entirely different strategy to approach buyers directly.
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