Thursday, November 19, 2015 8:38:23 AM
By LORNE MANLYNOV. 19, 2015
http://www.nytimes.com/2015/11/22/arts/a-virtual-reality-revolution-coming-to-a-headset-near-you.html?hp&action=click&pgtype=Homepage&clickSource=story-heading&module=second-column-region®ion=top-news&WT.nav=top-news
Virtual reality — once the stuff of science fiction — is still in its infancy. But there’s already a gold rush around the technology, which plunges viewers into a simulated 3-D environment and lets them explore their surroundings as if they were really there.
Technology and entertainment giants are betting billions that virtual reality is much more than a passing fad, one that will revolutionize the way we experience movies, news, sporting events, video games and more.
Meanwhile, filmmakers and other creators are grappling with an entirely new storytelling language and dealing with some formidable challenges — claustrophobic headsets that can make people cybersick.
The competition to dominate this space begins in earnest these next few months, with the arrival of newfangled, affordably priced headsets from Samsung, Sony, HTC and Facebook (which paid $2 billion last year for a virtual reality startup called Oculus VR). And Disney, Comcast, Time Warner and Legendary Entertainment are just a few of the entertainment companies plunking down millions of dollars in a mad dash to create content for these machines. By 2025, the market for virtual reality content will be $5.4 billion, according to the Piper Jaffray investment bank. The hardware component will be worth $62 billion....
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