JRjr33 Inc (JRJRQ)

[Jerry_Jacobs1]

Short Squeeze discussion this morning on Seeking Alpha article comments - I think the short interest will increasingly become a key factor driving CVSL higher and the report that comes out tomorrow will only tell part of the story. I believe it will show the short interest moving higher and closer to the record short interest reported a few months ago (right after the Longaberger CEO's firing) but that may pale in comparison to where the actual short interest is NOW. CVSL first crossed the $2 threshhold a week ago and since that time, our internal tracking suggests that the short trades have increased significantly. There appears to have been heavy shorting of CVSL since we crossed over the $2 threshhold and unless something changes in the next week, the report that shows the short interest including this week through Sept. 30 will be the highest in the history of CVSL and judging by the volume of the past two weeks I suspect it will be significantly higher. The most interesting thing about that timing and what you have posted Tim is that I believe that CVSL may start making open market purchases of its stock to fulfill its stated plan to increase stock ownership among its sales people and I think the buying will start on or soon after October 1.

Link to full comment - http://seekingalpha.com/article/3516486-the-3-catalysts-that-could-move-cvsl-higher