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Wednesday, 09/09/2015 11:21:12 AM

Wednesday, September 09, 2015 11:21:12 AM

Post# of 3775
$HKUP Rebranded!!

iHookup Social Announces Formal Name Change to 'Friendable' and Symbol Change to Reflect New Brand

CAMPBELL, CA--(Marketwired - Sep 8, 2015) - iHookup Social, Inc. (OTC PINK: HKUP) is pleased to announce the Company's recent filing request with the SEC for a formal name and symbol change. Its preliminary 14C was filed on August 25, 2015 and will require the Company to wait 10 days, prior to its final filing submission.

The company expects to file its Definitive 14C on September 8, 2015, which will be followed by a FINRA filing and request for effectiveness of the Company's request to become Friendable, Inc. with a stock symbol that will more closely resemble its new brand.

The Company anticipates formal approval and the effectuation of the name and symbol change on September 30, 2015.

"We are completing our pivot to a brand that minimizes misinterpretation and is inherently 'Friendly' across all social circles. New connections should not come with so many pressures and with Friendable being the main call to action, we believe our brand will offer users the inclusive opportunity to be creative, direct and even adventurous when it comes to what they are actually Friendable for -- all based on the specifics of a request and location," stated Robert Rositano, Jr., CEO, iHookup Social, Inc.

"It is a very exciting time for the company and we intend to communicate actively over the next few months as new roll-outs, designs, members and more continue to emerge from Friendable," stated Rositano. "As always, we will be highly transparent and inform our shareholders of all new or relevant developments."

About iHookup Social:

iHookup Social is a mobile-social app positioned at the intersection of location based connections, love and adventure, stimulating hyper-local opportunities for our user community as well as the venues and merchants competing for their business.

The company seeks to redefine the way people connect, find love or embark on an adventure. iHookup Social is where real people make real connections and businesses pay to be their host. The by-product of our business model inherently produces "hyper-local" advertising opportunities for the company, driving customers to local venues and / or businesses. The laws of attraction or making a new connection have shifted, with the traditional meaning of "being social" or "meeting up," now taking a backseat to meeting online or through a mobile device and apps.

Making connections through online or mobile devices has become a dominant part of today's mobile-social lifestyle, across various social circles, age groups, race, gender and demographics. iHookup Social takes the virtual connection and moves it toward a real-life interaction, facilitating connections and offering-up locally relevant hot spots and locations to meet up with these new connections, allowing iHookup Social to become both matchmaker and concierge. This combination provides a unique opportunity for consumer brands to offer incentives to a growing network of socially active mobile users on a hyper-local basis.
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