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Friday, August 14, 2015 5:36:14 PM
On May 18, 2015 Portage Resources, Inc. acquired the controlling interest of FG Fitness & Media Group. As part of this agreement Portage acquired over 70% of the ownership of FG Fitness and included in the transaction FG's management obtained board seats in Portage; a name change will be eminent.
In January 2011, Fire Mountain Beverage Company formed FG Fitness & Media Group as a wholly owned subsidiary of the Company. FG Fitness' mission isto become a premiere source where men and women can find relevant information about fitness, nutrition and health; concurrently and be inspired by the men and women we feature in our business projects. FG Fitness and Media hopes to disseminate a message to society that becoming more fit and healthy provides the longevity and better quality of life is an excellent life goal.
FG Fitness & Media Group, Inc is a multi-faceted company that has Fitness and Media at its core. Management believes that its business has multiple revenue sources (at least 12 sources for example: a fitness directory, supplements, apparel, magazines, calendars, online training, media advertising and promotional products, events and more) that will prove beneficial to sustaining the firm's growth strategies. The Company' business model was designed to provide sufficient expansion opportunities in emerging markets, and it will be able to capitalize on business opportunities that will prove beneficial to prolong financial growth.
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