Well thanks for pointing out this article by Ty Ataei
However, Ty Ataei has just resigned from scam company ADTM. Another senior executive that has departed in recent months.
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Mobile-First Thinking
Apr 23, 2015
For 6 years running, consumer media attention has been shifting overwhelmingly towards mobile devices ( up 50% , YOY ).
As of 2015, tablets are outselling personal computers, print has shrunk to microscopic relevance ( consumers attention: 2% ),and the vast majority of in-store purchase decisions are supported by research carried out on mobile devices (84%).
SVP Business Development, Co-Founder Adaptive Media, Inc
March 2013 – May 2015 (2 years 3 months)Irvine / San Francisco , CA Oversee sales and business development aspects of a SSP/content syndication platform across display, mobile, video, and on iOS, Android, desktop, and tablets. Identify and sign premium and mid-tail publishers to gain access to mobile and video inventory. Grew revenue by 5x to $600K monthly.
? Signed key publishers such as Warner Bros., IAC, CBS Interactive, PubShare, Chacha, SOVRN, Guff. Signed advertisers: Advertising.com/AOL, Vindico, Specific Media, Conversant, and WPP. ... [Go ahead and check them all out -- they're all real] smile ? Secured $5.2M private investment. ? Oversaw acquisition of OneScreen’s assets, including HTML5/flash video player, growing market cap from $16M to +$50M.
(Open)4 recommendations, including:
Michelle Rivera Marketing Manager at Adaptive Media
"Ty is one of the most passionate sales professionals I've ever had the pleasure of working with. He brings great energy and life to the office and everyone around him. His expertise in sales solidly transitioned our company brand during an acquisition phase, and he made sure he and his team never missed a beat. Anyone would be lucky to have Ty on their team, and I sincerely hope Ty and I can work together again in the future."
April 9, 2015, Michelle worked with Ty at Adaptive Media, Inc
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