Elite Pharmaceuticals Inc (ELTP)

[WeeZuhl]

Rethink Opioids: Universal Precautions Approach for Prescribing Opioids


More thoughts on our earlier discussion regarding marketing. During the last conference call, Nasrat Hakim said something I found very interesting:


http://seekingalpha.com/article/2927936-elite-pharmaceuticals-eltp-ceo-nasrat-hakim-on-q3-2015-earnings-call-transcript?part=single

The second thing is that I welcome people like Pfizer into the market and let me explain why. Pfizer is the company that invented statins. Statins are what you use like Lipitor when you have high cholesterol, okay. Their scientist invented the molecule, understood its characteristics went out there, educated the doctors, educated the FDA and the created this markets where everybody in the country now is on it, when Pfizer is leading the field ahead of us and their oxy with naltrexone, then that’s a great news for us because they are paving the way for us to get in, number one.

Number two when a company like Pfizer embraces the technology which little Elite has that would tell you that we have as a gold cup, okay. So this is how I look at it, it’s very positive, this is a wonderful thing that little Elite has the same thing that Pfizer had and maybe a little better and second Pfizer is paving the way for us, another giant is going to jump in and want to partner with us down the road in order to compete with Pfizer.

The same day as the conference call, I got an unsolicited e-mail from an organization called Rethink Opioids. Here's what it looked like (notice #2):










Click the link in the e-mail and here's what you find out:









Yep, you guessed it-- PFIZER! And here's my favorite part:









Universal Precautions is a term borrowed from procedural medicine. They are the steps taken before any procedure to prevent transmission of infectious diseases, such as wearing a gown, gloves, goggles, etc. Rethink Opioids is setting about to retrain physician prescribing practices in such a way that they would no more think about prescribing non-ADF opioids than they would do a procedure without gloves.

Later I got an e-mail from my state medical association offering me free CME for a computer course on opioid prescribing, and guess who:







This is a perfect example of what NH was saying. Completely in the background, Pfizer has started to introduce the idea of prescribing only ADF-opioids. Below is the link to Rethink Opioids. It is a very well-done site, evidence-based medicine with nil commercial influence. Play around on the site and see if you can find the section on agonist/antagonist abuse-deterrence. Not easy to find but its there, and I bet in the near future I'll be hearing more from Pfizer on this issue.


http://www.rethinkopioids.com/?cbn=1-384444967:1-384444978&tpn=2709587