What really frustrates me is what they did with coffee boost. That was a great product, especially mocha and original that had real promise IMO. Also was made by L5 of which MINE owns 70.3% and thus would receive a higher margin on its sales. I really think they messed that one up. There is no reason why that couldn't have been distributed via Avanzar to truck stop and local convenience stores. Hell I drink one every time before I play basketball. The energy it provides is crisp and quick.
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