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Net Element, Inc.’s (NETE) Award-Winning Aptito Platform is Heating Up in the Restaurant Industry
Posted on March 2, 2015 by MissionIR

At one time or another we’ve all been there. The dining experience that never should have been; an hour wait only to be greeted by a rushed server that messes up the order, brings you cold food, and then keeps you waiting another 30 minutes for your ticket while they rush around “in the weeds.” Everyone suffers – the restaurant loses money, the waiter loses tips and the patron loses patience. With innovative technology from Net Element, however, experiences like that may soon be a thing of the past.

Net Element’s Aptito is a cloud-based iPad point-of-sale solution designed specifically for the food and beverage industry. The platform allows staff to take orders, send them to the kitchen, process payments, and more – all from one device. The multi-functionality saves time, which can reduce payroll costs, improve customer satisfaction, and even increase profitability. Aptito also allows customers to place their own orders at the table with full-color, digital menus, as well as to make their own payments. This feature helps reduce wait times and by encouraging additional orders can increase sales by 15-20%.

Aptito is based on Apple iOS devices and includes point-of-sale and table management, kiosk, digital menu, mobile point-of-sale, online ordering modules and integrated payment card processing. The digital menus and kiosks are customizable and seamlessly integrate with the system’s full-featured point-of-sale system and smartphone app. The platform’s business management software provides restaurant owners and managers to access the system from any location using any web browser and review comprehensive reports, adjust menus, pricing, set up happy hours, manage inventory, personnel, wages and tips allocation.

Combined with Net Element’s Unified Payments Insights analytics solutions, Aptito’s backend reports help owners and managers make educated decisions on how to improve their sales, attract customers during low occupancy hours, and monitor restaurant reputation and social media reviews.

Aptito’s buzz in the restaurant industry is just starting to heat up. The platform recently was named a silver winner in the Most Innovative Product of the Year – SMB category in Best in Biz Awards, as judged by a large and distinguished judging panel comprised of members of the media who reviewed and scored more than 500 award nominations.

Pivoting from its suite of innovative technologies such as Aptito, Net Element is positioned to achieve continued growth in the mobile commerce and alternative payments environments.