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[badman]

Taj Mahal lets customers know it's staying open


By Associated Press 12:13pm, December 31, 2014 - Updated 12:31pm, December 31, 2014

Having narrowly escaped closing, Atlantic City's Trump Taj Mahal casino wants to let its customers know it is staying open.

The bankrupt casino recently got a pledge of $20 million from billionaire investor Carl Icahn to keep it open throughout 2015.

But months of news coverage of threats to shut the casino down by year's end had the Taj Mahal in the headlines for all the wrong reasons.

Casino owners Trump Entertainment Resorts have launched a promotional campaign aimed at any lingering uncertainty in the market. It includes billboards on highways leading into the resort, and a "We're Staying Open" sweepstakes in January in which $250,000 will be given away.

Icahn plans to take over Trump Entertainment Resorts by canceling the $286 million of its debt that he owns.