Creative Edge Nutrition Inc (FITX)

[newmedman]

Trying to get information from Creative Edge isn’t easy. A visit to the company’s facility in Lakeshore is met with a stern stare from a security guard behind a chain-link fence and barbed wire.

Mr. Chaaban has arranged, then cancelled, five interviews with The Globe and Mail since October. One such cancellation happened as Mr. Swalm, the company spokesman, was trying to get the CEO on the line. The explanation for the last-minute change of plans was that Mr. Chaaban was unexpectedly delayed in court while representing a client. The company refused to elaborate, rescheduling the call and then later cancelling that one, too.

As well, the company has not discussed Mr. Chaaban’s numerous stock sales with its base of shareholders. In a recent conversation, Mr. Swalm acknowledged that it is less than forthcoming with information.

“To be honest with you, I would think that Bill would want to be more transparent as a CEO,” he said.

“I see the elusiveness. We do tell Bill that there should be increased transparency here. But again, he’s the company.”

He admitted that “I don’t like representing a company like this, where they are so evasive. I’m just a soldier.”