Whole Foods Markets (WFM)

[DewDiligence]

Write-up on WFM competitive landscape (from TSCM):

http://www.thestreet.com/story/12987141/4/why-whole-foods-isnt-worried-about-rivals-selling-more-organic-food.html

While its competitors have rapidly increased their sales and offerings of organic foods in the last year, Whole Foods co-CEO Walter Robb said in an interview with TheStreet that his company still holds a considerable edge. "A lot of our product is produced specifically for our standards, it's not like someone could go out and replicate us tomorrow," said Robb, who has held the top spot at Whole Foods along with founder John Mackey since 2010. Whole Foods also plans to continue lowering prices on organic produce, open over a hundred fancier-looking stores and remodel many older locations.