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Monday, 10/20/2014 8:30:04 PM

Monday, October 20, 2014 8:30:04 PM

Post# of 112677
MCIG Summary Update!!!

• The company reported Revenue for the three months ended July 31, 2014 of $195,565, which represents a 1,500% increase when compared with revenue of $12,500 over the same period in 2013.

• The company reported Gross Profit Margin of 50.18% for the quarter ended July 31, 2014 maintaining its gross profitability in line with prior quarters. This figure does not reflect the recent price increase of both the mCig(R) and VitaCig(R) which the company believes will contribute to an increase in Gross Profit Margin in subsequent quarters.

• The company expects to report a significant decrease in accounts payable and total liabilities. For the quarter ended July 31, 2014 these stood at only $6,943 while the share count remained the same at 270,135,000. The company continues to grow its operations without incurring any dilution or toxic debt.

• The company just expanded it's distribution capabilities into South Africa, Central Florida, Albany, Washington.
And expects to announce more licensing deals in the near future. Lasermycig.com is another authorized distributor with the capability to design you're own mCIg and VitaCIg.

• The Company strengthened its intellectual property portfolio with the trademarks for mCig, VitaCig. From this point forward, all company products will include the ® symbol reflecting the company's commercial ownership of these brands.

• The Company raised the price of VitaCig to $5 in August reflecting strong demand and continued alignment with the retail distribution strategy being deployed by management. In light of the price increases, the Company will be eliminating shipping costs entirely providing free shipping on all domestic orders with no order minimums.
They also raised the MCIG 2.5 to $15.

• As of the date of this release, the Company is pleased to report nearly 30,000 customer relationships worldwide between its three brands: mCig, VitaCig, and Vapolution. VitaCig repeat order ratios continue to inch higher and currently stand at nearly 20% roughly 90 days after the launch.

• VitaCig, Inc. spin-off, pro-rata dividend, and IPO remains on-track, and the Company remains committed to seeing this process through allowing VitaCig to focus on continued growth and dominance in the nicotine-free electronic cigarette space while transforming mCig, Inc. into a leading cannabis-focused business that will enter into more traditional cannabis related industries while staying true to the core principles that have guided the Company. As previously mentioned, mCig, Inc. will continue to hold nearly 50% of VitaCig, Inc. providing: potential upside from future growth in the value of VitaCig, a mechanism for dilution-free financing for mCig, Inc. parent that can be deployed in the rapidly growing Cannabis industry, a strengthened balance sheet for the purpose of obtaining a potential up-listing to a national exchange such as NASDAQ or NYSE MKT.

• VitaCig will be launched two new flavors, Tonic and Flora targeting. Both flavors will go on sale for $5 each and will increase the VitaCig portfolio of flavors to seven: Energize, Refresh, Relax, Calm, Grace, Tonic and Flora.
http://vitacig-inc.myshopify.com/collections/all

• The first VitaCig Truck is seeing overwhelming acceptance within the community. Beyond driving sales, the truck is also educating consumers on the benefits of VitaCig over traditional nicotine electronic cigarettes as well as the obvious benefits of vaporization over traditional combustion smoking. The VitaCig truck can be seen in New York City, in places such as Yankee Stadium, Madison Square Garden, and Union Square.

• The Company is preparing to automate and outsource its fulfillment operations. This decision was made after careful consideration and due to the strength of sales and growth in both our direct to consumer business as well as our WDR business. The outsourced fulfillment center has already begun fulfilling a small percentage of current orders. Following a comprehensive review of this test-run all new inventory will be shipped directly to the third-party fulfillment center.

• The Company continues to see strong viral adoption on social media platforms: Instagram, Facebook, Youtube, and Twitter driven in part by world famous brand ambassadors, Rick Ross, Bam Margera, and Jonathan Cheban.

• The Company has executed an agreement with one of the most famous hospitality groups in New York City. Due to a confidentiality clause in the agreement, the Company cannot yet disclose the name of the group. The transaction calls for VitaCig's to be distributed in each of the venues operated by the group for a period of one year.

. The company hired Dominic Murphy, maker of DOM Juice, which makes a flavored THC formula.
https://twitter.com/dominicmurphy/status/498959698088181760

. mCig(R), Inc. Forms Colorado Subsidiary mCig CBD Technologies, LLC. for the purpose of designing and manufacturing a new line of products that will leverage the VitaCig technology for delivery of Cannabis plant derivatives.