The PPS taking constant downward pressure from dilution and restricted shares coming into the market. That's just the way it works, the more shares the company prints, the less each share is worth.
The way to reverse that trend is to stop printing shares and improve the financial statements through revenue.
While the key information points that I mentioned are certainly important for investor confidence, those are not PPS drivers because a measly PR with some rough numbers doesn't alter the fundamentals of the company.
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