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Tuesday, 07/22/2014 10:03:19 AM

Tuesday, July 22, 2014 10:03:19 AM

Post# of 79848
Adaptive Media to Host Live Compliance Webinar on Maximizing Safety in the Advertising and Digital Media Industry

Marketwired - 1 hour ago

IRVINE, CA--(Marketwired - July 22, 2014) - Content syndication and monetization company, Adaptive Media, Inc. (ADTM), a leader in programmatic advertising across mobile, video and online display, will host a live compliance webinar, titled "Beating Fraudsters at Their Own Game," on Wednesday, July 23rd from 2 pm to 2:45 pm Eastern Time.

In this 45 minute webinar, Adaptive Media's compliance expert, Todd Miller - VP Online Forensics, will provide information on industry best practices and how to identify and protect sites against fraudulent activity. Miller will also share proven strategies that help Adaptive Media protect its assets from fraud in the digital marketplace.

Miller has spent the last decade focused exclusively on compliance and network quality in internet advertising. Prior to joining Adaptive Media, Miller was Director of Compliance Operations at Traffic Marketplace, where he built a brand-safe Display Network, resulting in awards from independent organizations, such as Double Verify and AdSafe (Integral Ad Services). Before that, Miller served as VP of Compliance Operations at compliance consulting company, Online Intelligence, and Director of Support Operations for Commission Junction.

"Our efforts have helped us protect our advertisers and publishers and save them money by ensuring them the best user experience," Miller said. "Together, we can make the internet a more safe and secure place by working diligently with each other and industry groups to enhance standards."

The compliance webinar will specifically cover:

- How the online utopia got corrupted

- Industry best practices

- Next steps if fraud is suspected or detected

For more information or to register for the webinar, please visit the registration page.

About Adaptive Media

Adaptive Media is a programmatic audience and content monetization provider for website owners, app developers and video publishers who want to more effectively optimize content through advertising. The Company provides a foundation for publishers and developers looking to engage brand advertisers through a multi-channel approach that delivers integrated, engaging and impactful ads across multiple devices. Adaptive Media meets the needs of its publishers with an emphasis on maintaining user experience, while delivering timely and relevant ads through its multi-channel ad delivery and content platform. For more information, please visit www.adaptivem.com. Also, follow them on Twitter @adaptive_m.

Contact:

Adaptive Media Publicity
Mike Sprouse
President & CEO
Sprouse Marketing Group
Phone: (312) 396-4106
Email: mike@sprousemarketing.com

Adaptive Media Investor Relations:
Casey Stegman
Stonegate, Inc.
Phone: (972) 850-2001
Email: casey@stonegateinc.com

http://finance.yahoo.com/news/adaptive-media-host-live-compliance-101500360.html

"While Director of Compliance Operations at Traffic Marketplace, Todd worked with Qayed Shareef to build a brand-safe Display Network, resulting in awards from independent organizations such as Double Verify and AdSafe (Integral Ad Services), as well as participation in drafting the IAB’s Quality Assurance Guideline standards."

http://www.imediaconnection.com/profiles/iMedia_PC_Bio.aspx?ID=62257#bios

And for anyone who doesn't know what IAB is, I suggest you get acquainted with it ... I'll be happy to provide a link ...

http://www.iab.net/about_the_iab

Todd Miller

http://www.linkedin.com/in/toddmmiller

Some of the teams I have helped include:

If the list starting with Apple and ending with Zappos isn't impressive enough, I don't know what is.

Director - Support Operations, Commission Junction ...

CJ Affiliate by Conversant

"CJ Affiliate by Conversant (formerly Commission Junction) is the leading affiliate marketing network, specializing in pay-for-performance programs that drive results for businesses around the world".

https://www.linkedin.com/company/commission-junction?trk=ppro_cprof

Director of Network Quality, adMarketplace

"adMarketplace, an advertising technology company, operates the largest search network outside of Google and Yahoo! Bing. The 8th fastest-growing private company in New York, ... "

https://www.linkedin.com/company/admarketplace?trk=ppro_cprof

If it doesn't put to rest the beliefs and/or suspicions that the people joining the ADTM team that worked at Traffic Marketplace are more than just a bunch of "good ole buddies", then I don't know who's research one is buying into.

ADTM

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