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Re: rickn23 post# 25425

Sunday, 07/13/2014 10:27:40 PM

Sunday, July 13, 2014 10:27:40 PM

Post# of 78243

Both Marvel and DC have books for kids, and their main titles are still picked up by kids. I do agree it skews to an older audience. But, that causes the reverse problem with REDG, too many young eyeballs with no money.

kids obv make an effload of purchasing decisions by asking their parental units to buy things, to the tune of over $14 BIL a year in toys r us sales alone..... but is rick making a good point?? can $REDG have too many young eyeballs???

lets take a look at popular kids magazines an see what c.p.m. rates they charge companys

sports illustrated for kids
rate card = http://simediakit.com/files/SIKIDS/SIKIDS%202014%20Rate%20Card%20Combined%20FNL.pdf
c.p.m rate for full page advert = about $107 c.p.m.

hmmm... thats a lot more than what marvel and dc charge!!!! could it be cause advertisers pay more to reach kids??? marvel an dc abandoned kids long ago to cater to old guys who can spend 4 dollas on a 32pg funnybook....

lets see what other kids magazines are goin for....

disney magazines
rate card = http://cdn.media.disneymagazines.com/mediakit/15.%20Rates_Distributions_SIPs.pdf
c.p.m. rate for full page advert = from about $140 c.p.m to $200 c.p.m.

wowwwwww!!! and on pretty low circ too..... may be kids are worth somethin to companys......

boys life (i remember readin this when i was a small lad!!!)
rate card = http://mediakit.boyslife.org/PDF/Rates.pdf
c.pm. rate for full page advert = about $44 c.p.m.

its no s.i. for kids or disney zine but still much bigger than $REDGs $35 c.p.m. giantsized target!!!

may be influencin the purchasing decisions of this nations future buyers is worth more than doin that shit to balding fat dudes who live in theyre moms basement.... or poor ppl who go to libraries to get free internet and read free books....

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