SEEK - some very simple, simple projections: (Reposted)
Let's imagine that the only revenue produced for a fiscal 12 month period after the national advertising campaign goes full throttle is verified member sign ups. Not even calculating any other advertising revenue. Not counting Hello Metro or Hello Travel, nothing else... no other acquisitions... zip...
If the national marketing campaign produces 10,000 new verified members for a solid fiscal period:
6,500 $100 memberships/monthly rev. $650,000/annual rev. $7,800,000
3,500 $300 memberships/monthly rev. $1,050,000/annual rev. $12,600,000
Totals: $20,400,000 annual verified membership rev.
Marketing nationally and reaching the attention of lets say 30,000,000 Americans which equates to only 0.0333% Verified customer signup.
20x earnings evaluation $408,000,000
pps: $0.10 based on 20x earnings...