Innovative Food Holdings Inc (IVFH)

[natstocks]

We currently expect, if market conditions and our product revenue mix remain constant, that our cost of goods sold will either remain stable or likely improve slightly. (p. 20, Q1 '14 10-Q)

This is very promising. I think they said this last quarter too so it's nice to see results matching words: "likely improve slightly". Gross margin expanded from 30.0% to 32.8%. Not that "slight."

I was disappointed with only 6% revenue growth, but impressed with the increase in profitability.

Add a slightly increasing gross margin, SG&A expenses "remaining steady for the remainder of 2014", and sales increasing whether slowly or quickly, and we may have just entered a new era of profitability.