$HJOE DD NOTES:
“Concurrently, we also are pursuing relationships with mass merchandisers such as Walmart, Target, CVS, Walgreens, Kmart and national /regional supermarket chains.”
We believe that our product compares favorably with other energy shot products because of our superior taste profile and powerful branding relationship with the Hangover movie series. In addition, we are one of the few recovery shots taken next day. Our new Git-R-Done-Energy Shot is revolutionary as it is a healthy all natural energy shot that is driven by other ingredients beside caffeine and sugar to give consumers a boost of energy.
Our sales and marketing efforts are primarily focused on major metropolitan areas with strong entertainment cultures including New York, Miami, San Francisco, Los Angeles, San Diego, Las Vegas, New Orleans, and Chicago.
We have been placed in retail outlets like Albertsons, convenience stores like 7-11, and are pursuing placement through our planned relationship with Larry the Cable Guy into Dollar General.
-Licenses & Royalties Warner Bros. License Agreement The Company’s original license with Warner Bros. Consumer Products, Inc. (“WBCP”) permits the Company to use the costumes, artwork, logos and other elements depicted in the 2009 movie, The Hangover .
- This license had an initial term through January 31, 2013 and provided for certain royalties based on a percentage of products sold subject to certain agreed-upon guaranteed minimum royalty payments over the term of the license.
In January 2013, the Company extended its product license agreement with WBCP to January 31, 2016.
-Further, the extension added certain channels of distribution and added the costumes, artwork, logos and other elements depicted in the 2011 movie The Hangover Part II.
- We added an additional 3 year license to sell our product in Japan under similar terms and conditions in January, 2014.
-Larry the Cable Guy Agreement In January, 2014, Hangover Joe’s signed a license agreement with Git-R-Done Productions, Inc ® (“Larry the Cable Guy”), launching our new healthy, all natural energy drink shot. This arrangement permits the Company to use the costumes, artwork, logos and other elements associated with Larry the Cable Guy. This license has an initial term through January 31, 2016 and provided for certain royalties based on a percentage of products sold subject to certain agreed-upon guaranteed minimum royalty payments over the term of the license.
-10Q due soon. 10QNT filed on May 15th.
-Char is primed
ALL INFORMATION VIA 10K
