Artificial Life Inc. (ALIF): Artificial Life, Inc. Inks Distribution...

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Friday, 05/16/2008 8:45:12 PM

Friday, May 16, 2008 8:45:12 PM

Artificial Life, Inc. Inks Distribution Agreement with Thumbplay Further Expands US Distribution Channels

Hong Kong, February 20, 2008 - Hong Kong based Artificial Life, Inc. (OTC BB: ALIF), a leading provider of award-winning mobile 3G technology and applications, today announced a distribution partnership with Thumbplay® (www.thumbplay.com), the largest and fastest growing mobile entertainment content destination in the U.S. (according to Nielsen Mobile, Q3 2007).

Artificial Life will add its own branded games such as V-girl™, V-boy™, Bad Girls Club™, Tokio Hotel - the official mobile game, Lollipop, Blackie's Teenage Club, and a variety of animal-themed games to Thumbplay's extensive catalog of mobile entertainment offerings. They will soon be available for purchase on Thumbplay's web site at www.thumbplay.com and through its integrated partners' sites.

With more than 75,000 pieces of mobile entertainment content under license, Thumbplay has built a strong consumer following and gained broad recognition as one of the major players in the direct-to-consumer mobile content space. During the last quarter of 2007, Thumbplay announced deals to integrate its mobile entertainment content catalog into the Web and mobile portals of AOL and MSN Mobile.

"We are excited to make our games available through Thumbplay, which enjoys a dominant presence in the United States. The partnership with Thumbplay can further expand our coverage in the states, allowing more and more consumers to have easy access to our games,' said Eberhard Schoneburg, CEO of Artificial Life, Inc.

About Artificial Life, Inc.
Artificial Life, Inc. (OTC BB: ALIF) is a public US corporation headquartered in Hong Kong with offices in Berlin (EMEA headquarters) and Tokyo. We are a leading global full service provider of award winning mobile technology, mobile TV, content, games and business applications (see also our Company's homepage: www.artificial-life.com; and our m-commerce portal: www.botme.com).

Contact
Artificial Life, Inc.
Ada Fong
Tel: (+852) 3102 2800
e-mail: ir@artificial-life.com

Forward-Looking Statements:
This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Such forward-looking statements include, without limitation, statements regarding our future results of operations, financial condition and business prospects. In some cases, you can identify forward-looking statements by terminology such as "may," "will," "should," "expect," "intend," "plan," "anticipate," "believe," "estimate," "predict," "potential," "continue," or the negative of these terms or other comparable terminology. Although such statements are based on our own information and information from other sources we believe to be reliable, you should not place undue reliance on them. These statements involve risks and uncertainties, and actual market trends or our actual results of operations, financial condition or business prospects may differ materially from those expressed or implied in these forward looking statements for a variety of reasons. Potential risks and uncertainties include, but are not limited to, our ability to obtain additional funding to operate and grow our business; the unproven potential of our mobile gaming business model; changing consumer preferences and uncertainty of market acceptance of our products; timely adoption and availability of 3G mobile technology; market acceptance for use of mobile handheld devices to play the interactive games; unpredictable mobile game development schedules; our reliance on a relatively small number of brands; our ability to license brands from others; our dependence upon resellers and telecommunication carriers and operators to distribute our products; our ability to successfully develop, introduce, and sell new or enhanced products in a timely manner; and the timing of new product announcements or introductions by us or by our competitors. For additional discussion of these risks and uncertainties and other factors, please see the documents we file from time to time with the Securities and Exchange Commission, including our Annual Report on Form 10-KSB filed on April 3, 2007. We assume no obligation to update any forward-looking statements, which apply only as of the date of this press release.

http://www.artificial-life.com/alife/index.php?cat=news&getpg=press_20080220_en&t=en