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APS -we can only dream
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Dynamic Response Group, Inc. (DRGZ.ob)
4770 Biscayne Blvd. Suite 1400
Miami, FL 33137 USA
Phone: 305-576-6889
Fax: 305-576-6997
E-mail: info@dynamicresponsegroup.com
Dynamic Response Group Website: http://www.dynamicresponsegroup.com
Medico Express Website: http://www.medicoexpress.org 
Dynamic Response Group is a leading innovator of strategic marketing solutions. We strive to combine innovation with unique customer insight to build strong brands that make a difference in people's lives. Many of our products help consumers solve some of their most urgent challenges, from thinning hair to pest control, while others allow consumers to indulge their passions, such as living a healthy lifestyle or being an avid sports fan. We leverage our strong in-house capability to reach the right customers across multiple channels, including direct response TV (DRTV), the Internet, print, radio, direct mail, and ultimately retail. For more information about specific products and services, see our Corporate Profile.
Dynamic Response Group continues to experience tremendous sales growth, exceeding $20.1 million in total revenue for 2007 and $40.1 million for 2008.
Melissa K. Rice, Chief Executive Officer:
Contact: mkrice@mkrpa.com
Melissa K. Rice has an extensive background in business and is also licensed to practice law in the state of Florida. Melissa graduated with a Bachelors of Science degree in Marketing from the University of Tampa. She received her degree in law from Stetson Law School and later received her Masters of Business Administration from Stetson University. Prior to her appointment to the position of CEO of DRG she was a practicing attorney specializing in securities regulations and corporate transactions, assisting emerging companies in debt and equity financing, as well as providing general corporate advice.
Melissa also has a background in marketing and is an innovative problem solver. With experience as an entrepreneur, she understands what growing companies need and how to take companies public. She has arranged corporate financing platforms, positioned companies for sale or mergers and acquisitions and as a business owner of several boutique enterprises, has successfully brought companies from concept to market and finally profitability. It is this unusual blend of business acumen and education that defines Melissa as an emerging executive and establishes her qualifications as CEO of DRG, Inc.
- - Web Interview with CEO Melissa Rice (August, 2008): http://www.ceocast.com/(icduqsvwpzbo4d2vnwmiqdn4)/index.aspx
- - Video Profile at Small Cap Society Site (May, 2009): http://www.smallcapsociety.com/video_profiles.php
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Investor Relations:
Mirador Consulting, Inc.
Frank Benedetto
561-989-3600
or 877-647-2367
Media and Public Relations:
RMF Associates
Jules Feiler
julesfeiler@aol.com
917-573-0562
NEW DRGZ INVESTOR RELATIONS PLATFORM: http://www.drgz-ir.com/overview
Make sure you are first to receive timely information on Dynamic Response Group when it hits the newswire. Sign up for Dynamic's email news alert system today at: http://www.drgz-ir.com/
September '09 Wall Street Resources Research Report on DRGZ: http://www.wallstreetresources.net/dynamicresponse.asp
This 31-page report gives investors an in-depth and updated view of DRG's business model including products, industry, valuation, management and risk analysis.
Procede Hair Product Website: http://www.procede.com/
Riddex Digital Pest Remover Website: https://www.riddex.com/ https://www.riddexplus.com/
SOME FUTURE PRODUCT LINES (from recent 10Q):
Turbo Cooker - steams, bakes, roasts and fries with easy clean-up. The Turbo Cooker has internal steam racks that cook different entrees on multiple layers allowing for preparation of a full course meal all in one unit. This product is in the testing and sourcing phases and we anticipate introducing this product nationally in the third or early fourth quarter of this year. this product. http://www.turbocookerplus.com/
| • | Spin Fryer – a patented technology that allows for the cooking of fried foods with 50% less oil on the food after cooking. This product is in the development and design stage, has not been market tested and is not slated for testing until early 2009. (Not DRGP's website but likely the same product:) http://www.spinfryer.com |
Not
| • | Polar Delight – a patented technology that allows for the creation of low calorie, gourmet style deserts using a secret formula of ingredients that is prepackaged for the consumer. This product has not been market tested and is not slated for testing until later this year. No website found. |
| • | Vibio – an exercise platform wholly owned and developed by us. It is currently in the testing phase and we anticipate rolling out and sourcing this product in late 2008 in time for the first of the year exercise demand when consumers renew their interest in health and weight loss. No website found. |
| • | AbFlexer - a patented product that targets the muscles of the abdomen. We are currently under contract with the product owner and have begun testing to make a determination as to market viability for the first of the year health and weight loss shopping. http://www.abflexer.com/ |
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2009 Letter from CEO Melissa K. Rice (as appearing on DRGZ website):
http://www.dynamicresponsegroup.com
DRG is driven by the concept of Problem-Solution. Simply put, the majority of our products solve problems that arise in people’s lives.
I joined the team of this vibrant company in 2007, and it’s been an amazing journey. It’s an empowering thing to offer products that that people want…and need. Our products remain incredibly popular, leading to a nearly 65% increase in gross revenue in 2007, and a nearly 100% increase in 2008.
Now, in the middle of 2009, we are thrilled that our top-selling product, Riddex Plus, has surpassed the $40 million sales milestone, and the rest of the summer looks to bring continued demand. This amazing product gets rid of mice, rats, and roaches without the use of chemicals – which solves a big problem for consumers who want to rid themselves of pests yet keep their homes chemical-free.
In any climate, $40 million in sales is significant, let alone it happening in these difficult economic times, and I think it speaks volumes in terms of DRG having its finger on the pulse of what consumers are looking for.
We credit our success on the power of the products themselves, combined with aggressive campaigns that include – but are not limited to – national television ads and Internet marketing initiatives.
Our rapid growth comes from our plan of focusing on our core business of current product offerings, while continuing to actively seek the next innovative products to add to our successful collection. This has allowed us to consistently increase business and return value to our shareholders.
DRG’s continued growth and success is dependent on our ability to anticipate and satisfy our consumers’ needs and desires. To do that, we are constantly seeking out innovative consumer products to test, followed by securing the deals that ensure these products can be brought to market profitably.
We believe in vertically integrating all aspects of the process, including product development, sourcing, marketing, delivery, retail and customer service. Our success with this effort put us in the unique position not only to respond to consumer demand, but to also be a force that drives such demand.
Personally, I attribute our documented success to the talents of our employees, all of whom are experienced professionals in their individual areas, and to the fact that everyone at DRG adheres to our core principles.
Every day brings the opportunity to discover the next best-selling product, and we look forward to continuing to connect these products with the consumers whose lives are enhanced by them.
Melissa Rice
Chief Executive Officer
Dynamic Response Group
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