Although known for being an investor, director, producer and executive producer of over 1000 films, TV shows and digital video programs Philip Cohen has a rich entertainment marketing background. Philip began his career in the entertainment industry when he was recruited by 20th Century Fox Film Corporation to be a member of their six-man home entertainment marketing group. In this position he was first tasked to help introduce home video entertainment products to the American consumer. Phil was assigned to various merchandising, marketing and promotional positions within Home Entertainment before being promoted to Director of Special Markets at Fox Film Corporation. As director of Special Markets, Phil managed a guerilla marketing team moving between 20th Century Fox departments and subsidiaries identifying licensable properties and characters for ancillary sale and distribution. It was during this period that Phil learned the various production aspects of directing TV, film and videotape.
Following successful product distribution and licensing tie-in promotions for the final episode of the “MAS*H” television series, as well as the “Star Wars” and “Porky’s” film series, Phil became President of the Ambassador Group, a marketing consulting agency contracted to Fox, as well As Warner’s, First Star, Screenplay, and Elite, for new market development. Ambassador successfully launched a number of programs for Fox and other studios, specifically of licensed product, prerecorded videotapes, and electronic videogames. During this period he directed the investment in a slate of over a dozen feature films as well as distribution of home video product, licensing and merchandising. After joining the Ambassador Group, Phil saw it acquired twice and subsequently became president of both acquiring companies.
In 1987, after working with Vetcare Videos, a place based waiting room network for veterinarians, The Ambassador Group was acquired by PCA, Inc. to establish a joint venture with Grey Advertising Agency and the Alexco Venture Capital Group. This joint Venture was a place based media company called HealthCare Television Network.
As President/CEO, as well as producer and director of all content, Phil took this startup, advertiser supported, closed circuit television network and subscribed thousands of doctors’ offices paid for by advertisers such as Proctor & Gamble, Shering-Plough, Johnson & Johnson and others. In 1990, after selling HCTV to Whittle Communications division of Time-Warner, PCA, Inc. joint ventured with EVRO Corp. to duplicate the effort and developed the Good Health Channel. Following the sale of GHC, PCA, Inc. was acquired by The Nightwing Group, Inc. Phil’s 5-year employment contract as president of Nightwing expired in March of 2000 and he began serving as a consultant to a number of the company’s clients.
In June 2001 Phil founded PetCare Television Network, a place-based television / DVD programming network in veterinarian office throughout North America. PCTV, a hybrid of the HCTV and GHC concepts is currently subscribed to by over 6,000 veterinarians. In 2003 Phil launched KidCARE TV, a similar concept in pediatricians offices. In 2007 both networks began converting to broadband distribution from DVD and in 2008 launched Women’s HealthCARE TV for Ob/GYN waiting rooms. All three networks operate under the banner of CARE Media Holdings Corp (www.CAREMediaTV.com). In 2008 Phil also founded America's Minority Health Networks in the same digitally delivered format. Operating one as the African American Medical Network and the other as the Spanish Language Medical Network, these digital programming networks air 8 hours each day on over 3,700 minority medical waiting rooms to a monthly audience of over 5 million viewers.
In 2009 Philip became the third partner with Michael Helfant and Robert Stein in Troika Pictures.
Alan Bailey was the Senior Vice President and Treasurer of Paramount Pictures Corporation , a Viacom wholly-owned subsidiary, and served in Paramount Pictures from September 1,1975 through March 31,2009.
Alan commenced with Paramount as its Financial Controller of Paramount Pictures International based in Amsterdam, The Netherlands ( 1975-1979). Alan became its Treasurer with Paramount Pictures in New York in 1980. Alan continued in this capacity when Paramount Pictures relocated its corporate organization to Hollywood, California in 1986.
At that time Alan was promoted to Senior Vice President where his responsibilities included managing Paramount's individual and film slate financing, asset securitization, key deal analysis and financial planning, worldwide cash operations and bank management, corporate tax planning/corporate structuring , disaster recovery/business resumption planning and internal audit operations.
Prior to joining Paramount Pictures Alan was Vice President , Finance for Gulf & Western Industries in Bermuda; Senior Audit Director of the Bermuda affiliate of Ernst & Young and Senior Manager for Grant Thornton in England. Alan is a Fellow of the Institute of Chartered Accountants of England and Wales.
Currently employed at Saddle Ranch Pictures since 2004, Kate has served as a Producer, Director, 1st Assistant Director, Segment Producer, Production Coordinator…or much more efficiently titled, “Filmmaker”.
After graduating from high school at age 16, she enrolled in the University of South Florida where Ms. Cohen studied business and film. During college she began producing B-Roll and field segments for KCTV and WHC-TV. After graduation from the University of South Florida, Kate moved to Los Angeles to pursue her career in film. She was given the opportunity to 1st Assistant Direct a feature film, and then was immediately hired on salary to 1st Assistant Direct and later on to Produce for Saddle Ranch Productions. Kate has also been a host for PetCARE TV, KidCARE TV and Women's HealthCARE TV since 2004. Always studying production techniques while on set, Ms. Cohen has 1st Assistant Directed and/or Produced over 100 projects of all types including feature films, TV shows, short films, webisodes and commercials. She has also Produced, Directed, or 1st Assistant Directed over 1,800 Industrial and Education video segments.